Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! (https://ghapodcast.com)
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Radia has spent nearly two decades training and coaching thousands of leaders, salespeople, and executives across industries like pharma, finance, retail, logistics, and manufacturing. Before launching The Elite Unlock, she spent 17 years at Dale Carnegie Training, consistently ranking in the global top 10 and reaching #1 in the world in 2023 for sales performance. Today, she works with high-achieving leaders and sales professionals who look successful on paper but are stretched thin behind the scenes.
Her work blends mindset, neuroscience, sales performance, and leadership behavior change to create results that are both high-impact and sustainable.
For consulting firm owners, Radia’s lens is especially useful: she’s lived the sales quota world, delivered 1,000+ sessions to 10,000+ leaders, and now runs her own practice. She understands what corporate buyers actually care about, what keeps high performers stuck, and how to package and deliver training and coaching that drives real, measurable outcomes.
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Proposed Interview Structure:
1. You had a top global sales and training career at Dale Carnegie before starting The Elite Unlock. What was the specific moment or insight that made you say, ‘It’s time to build my own firm’?
2. When a company hires you today, what do you see as the real business problem you’re solving for their leaders and salespeople, beyond the language in the brief?
3. Who are your best-fit clients right now and who usually becomes the true decision-maker when you’re selling your programs?
4. For The Elite Unlock specifically, what have been the most reliable ways new clients find you, and what would you tell other consultants to stop wasting time on? Current Aquisition Channels: Referral, Content, Podcast, Speaking engagements, Cold outreach Sub Question: You host the ‘Evidence of the Elite’ podcast. How are you using that show in a practical way to support your business, relationship-building, authority, lead generation, for coaching and consulting?
5. When you’re in a longer, multi-stakeholder sales cycle, what does your process look like from first interest to signed agreement for a coaching or training engagement?
6. Once you’ve landed a client, what do you do,concretely, to keep them coming back? How do you structure delivery, communication, and results so relationships turn into multi-year partnerships for The Elite Unlock?
7. As a founder who’s also the face of delivery, where do you feel most constrained right now: capacity, offer design, pricing, hiring, or something else (if at all)?
8. Looking ahead a few years, where do you see the biggest opportunities for The Elite Unlock and for the kind of leadership and sales performance work you do?
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Know more about Radia Carr
Website Link: www.radiacarr.com
Connect with Radia Carr
LinkedIn link: https://www.linkedin.com/in/radiajcarr/
Instagram: https://www.instagram.com/radia.carr/?hl=en
Apply to be a guest on Consulting Leaders:
https://ghapodcast.com/application-to-be-a-guest-on-consulting-leaders/