In our 21st century model of advertising and brand recognition, everyone has a logo. Logos represent what the business, enterprise, or team is all about. We almost take them for granted actually, because we’re exposed to logos everywhere we look! For today’s episode, yes we’re biased - Yankee fanatics through and through - we’re looking at the unknown history of one of the most iconic logos in all of sports - the interlocking N and Y of the New York Yankees logo. Or should I say Yankee logos, because if you haven’t noticed, yes there’s more than one style. Where did they come from? And why are there distinct differences between the logos but used for the same team? We welcome all baseball fans, yes even you Red Sox fans, to discover the origins of the Yankee logos on this episode of the Missing Chapter.
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