Getting Found Online: SEO and Social Media for Wedding Photographers with Catalina Jean

This week on the podcast, I’m chatting with Catalina Jean - a former wedding photographer turned marketing and SEO expert. We talk about SEO in a very real, practical way - from understanding how Google actually works to why platforms like Instagram and TikTok are now search engines too. Catalina breaks down how photographers can improve visibility without chasing trends or relying solely on social media, and why slower bookings aren’t always about your work - they’re often about being harder to find.

Meet Catalina:

Catalina Jean is a wedding photographer, SEO strategist, and mad scientist of marketing. She creates high impact courses for photographers and wedding pros to book out their year, with ease. She believes owning your own business is a hack in the matrix - everyone who has the pull should have access to all the info on how to create a business that thrives.

Connect with Me:

⁠Become a Member of Summer School⁠

Join me at ⁠WPPI⁠ and get 20% off your ticket using code SUMMER26

Subscribe ⁠here⁠ to our emails for updates on all things Summer School!

Instagram: ⁠@summergrace.photo⁠  ⁠@the_summerschool⁠

 

Shop My Products:

⁠Summer Grace x G-Presets⁠ ⁠ (⁠discount code: SUMMERSCHOOL)

⁠Pricing Guide⁠

⁠Summer Camp⁠ (2026)

*Summer School is powered by ⁠Narrative⁠ — the AI culling and editing tool I use that supports my workflow without replacing my creativity. Try Narrative for free today using the link above!

Connect with Catalina:

Check out her “SEO for Socials” course here

Website: ⁠⁠⁠⁠https://catalinajeaneducation.com/

Instagram: ⁠https://www.instagram.com/catalinajean/