How Tally grew to $150k MRR in 5 years - Marie Martens

Marie Martens is the co-founder of Tally, a form builder she started with her partner Filip, now used by half a million people and are over $150k MRR. Marie was on the pod 3 years ago when they’d scaled to 16,000 users and $8k MRR in 1 year. In that episode we discussed the origin story, getting their first 100 users and how they’d grown so quickly. Today, we’re going to be finding out how they’ve built such a robust business over the past 3 years and 15x’d their revenue.

Listen to Marie's first episode:
https://indiebites.com/43

Timestamps

• 00:00 Intro
• 02:09 From small lifestyle business to larger sustainable business
• 04:50 Retaining the fun in the business
• 06:02 Struggles in hiring a remote team
• 07:32 Building an in-person team in Belgium vs remote
• 08:17 Running a startup as a parent
• 10:06 How Tally has grown to $150k MRR
• 13:07 The pros and cons of building in public
• 15:08 Growing the product while keeping it simple
• 15:49 The future of Tally
• 16:43 Recommendations

Recommendations

• Book - First Round Capital
• Podcast - Lenny's Podcast
• Indie Hacker - Olly Meakings

My links

• Twitter
• Indie Bites Twitter
• Indie Bites YouTube
• Join the membership
• Personal Website
• 2 Hour Podcast Course

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