January planning can feel like writing a wish list that never survives February. You set the goals, create the spreadsheet, then watch real life slowly erode every intention you had.
This episode shares the 5-step framework that's replaced vague annual planning with something that actually sticks. From choosing one single-minded focus to blocking your non-negotiables before anyone else claims your calendar.
Plus, there's a free spreadsheet to map it all out yourself.
📚 Resources Mentioned• Free Planning Spreadsheet (with video walkthrough) - www.nikihutchison.com/plan
Connect with NikiNiki Hutchison is a marketing strategist with 20+ years of experience helping service-based businesses go from overlooked to fully booked. With a degree in business, a Postgraduate diploma in advertising strategy, and years of agency experience as a brand strategist, Niki combines deep marketing expertise with practical, implementable strategies. She's a 'Digital Creator of the Year' and a runner up 'Agency Owner of the Year' at the Digital Women® Awards, a three-time shortlisted Great British Entrepreneur of the Year (Global Entrepreneur), and runs The Marketing Insiders Club where business owners get weekly implementation support through Marketing Mondays sessions.
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