Gaining Media Attention for Authors... in 8 seconds

EP 39 | In this episode, public relations, marketing expert, and author of 8-Second PR, Liz Kelly, shares insights on pitching media. 

Listen to learn about...

• The significance of 8 seconds when it comes to marketing
• Creating emphasis statements to grab attention
• Writing a great subject line
• Finding a unique angles
• Nuances specific to media sources
• Creating a WOW story and why you need one
• Bestseller vs Book Award – which carries more weight 
• Liz's personal mantra when it comes to pitching
• And more

Resources:

Learn more about the Goody Business Book Awards (September 30 deadline for applications)

Pick up Liz’s book, 8 Second PR

Follow her on social @8secondpr

Learn more about your ad choices. Visit megaphone.fm/adchoices