Ever wonder if your whole family could actually make money creating content together or if that's just internet hype?
Nate sits down with Jen Cochnauer. She started UGC in July. She'd never even heard the term before. Five months later, she's pulling in $2-4k extra each month while working full-time in corporate healthcare and she's doing it with her husband and four kids, including triplets.
You'll hear how she navigated Fiverr gigs, convinced her skeptical husband, got her kids comfortable on camera, and started landing inbound work from brands who can't resist the triplet factor.
Chapters:
04:02 - Family to a Fiverr
06:01 - Ditching the Teleprompter
08:30 - Landing the First Family Job with the Triplets
11:18 - Raising Rates
19:30 - How X Replies Turn Into Email Inbounds
20:50 - Working Full-Time While UGC Explodes
22:00 - When to Pause Outreach and Start Saying No
31:03 - The VA Problem: Follow-Ups Are Where Money Gets Lost
33:30 - The Dream Gig vs The Nightmare Client
41:30 - The 2026 UGC Family Expansion Plan
Jen's approach is refreshingly honest, she prints scripts, overshoots B-roll, and still struggles with follow-up. She's figuring it out in real time, just like you.
If you've ever hesitated to involve your partner or kids in UGC because it feels complicated, this episode breaks down the practicalities: how much to pay your kids, how to price family work, and why raw footage jobs beat full edits when you're juggling a day job.
You'll also get the uncomfortable truth about pricing, if brands aren't pushing back on your rates, you're leaving money on the table.
Jen's story proves you don't need to be a content pro or quit your job to make this work. You just need to start, lean into what makes your family unique, and charge what you're actually worth.
Press play and learn exactly how to turn family time into paid work without sacrificing your sanity.
Connect with guest: https://www.instagram.com/houseofjenugc/
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