Peter Asher’s Long and Winding Road

As a singer, guitarist, producer, and manager, Peter Asher has been at the center of some of the most important music - and moments - of the rock era. In 1964, he was just 19 when his London-based duo Peter and Gordon released its first single, “A World Without Love.” It reached number 1 on the charts on both sides of the Atlantic -- and was written by his sister’s then-boyfriend, Paul McCartney. Later, after Peter and Gordon fizzled, Asher joined forces with the Beatles to launch Apple Records, where he discovered and signed folk icon James Taylor. Asher moved on from his role at Apple to become a full-time producer, working with legends like Diana Ross, Cher, and Neil Diamond, and producing multi-platinum albums with Diamond and Linda Rondstadt. More recently, Asher put all these stories into his book The Beatles A to Zed, An Alphabetical Musical Tour. He also hosts a weekly show about the band called From Me to You on Sirius XM.

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