The Messy Middle Is Where Everyone Quits: Don’t - Alex Hormozi

Alex Hormozi is an entrepreneur, investor, and author who co-founded Acquisition.com, an investment firm that takes equity in companies and helps them scale, run alongside his wife Leila. He first made his mark with Gym Launch, a licensing model that helped thousands of gyms grow their operations, before selling a majority stake in a reported $46 million exit in 2021. He's the author of the bestselling "$100M" business book series and has become one of the most-quoted business voices on the internet, known for his transparent, no-nonsense approach to entrepreneurship.

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