Fear sells — especially in the health and wellness industry — and women are often the primary target.
In this episode, Daphne Boyd opens Season 2 of the Grit + Grace Podcast with an honest, grounded conversation about fear-based wellness marketing, stress, and common sense. From “clean” products and hormone-disruptor claims to virtue signaling and moral pressure around health choices, Daphne breaks down how marketing leverages emotion — and why stress is often doing more harm than the products we’re told to fear.
Drawing from her experience as a marketer, mother of four, and long-time advocate of natural living, Daphne offers a calm, discerning perspective on wellness without panic. This episode isn’t about perfection, extremes, or buying your way into peace — it’s about clarity, balance, and remembering that fear is not a health strategy.
If you’ve ever felt overwhelmed, guilty, or pressured by wellness messaging, this conversation is for you.
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