Rancher Daniel Sinton of Avenales Ranch & Winery (Instagram: @avenalesranch) and Jensen Lorenzen of Larder Meat Co. (Instagram: @lardermeatco) come on the podcast to talk about their personal experiences with the imminent unsustainability of the nation’s meat supply chain, and what we as consumers can do to move markets.
From Jensen and Daniel:
What can be done now by everyone who hears this episode in three practical steps:
Education.
Website: The Sustainable Dish
Book: “The Sacred Cow” by Diana Rogers
Podcast: “Beyond Labels with Joel Salatin and Dr. Sina McCullough”
Podcast: “The Daily: Who Do You Want Controlling Your Food?”
Buy local.
Start with meat and vegetables by going to farmers’ markets or by supporting online food delivery businesses that align with these principles. Note: Consumers should be aware of brand “greenwashing” and look for transparency in sourcing. Links to suppliers are a key indicator of sourcing transparency above profit-driven motive.
Course-correct in other actionable areas.
Continue to invert your “personal supply chain” out of the grocery store and into your local food-shed. Beyond meat and vegetables, start sourcing local bread, cheese, coffee, wine and beer, grains, etc.
Put your money where your mouth is and move markets.
20th Season Best Of: Media
20th Season Best Of: Gear
20th Season Best Of: Winemakers
20th Season Best Of: Miscellaneous
20th Season Best Of: Spirits
20th Season Best Of: Specialty
20th Season Best Of: Brewers
20th Season Best Of: Farmers, Ranchers, Fishers
20th Season Best Of: Chefs and Restaurants
Bonus Conversation: Why Are So Many Restaurants Closing?
Tuscan Mustang: Cal Poly student Mary Carli pursues her education “half a world away”
Sidecar Cocktail Company: Slinging poison, serving dumplings, and smooth jazz
LEGENDS: Sommelier-turned-farmer Rajat Parr
LEGENDS: Cult brewers Vinnie and Natalie Cilurzo, Russian River Brewing
LEGENDS: Chuck Hiigel, czar of Central Coast beer
LEGENDS: Taco Works brand tortilla chips with CEO Robbie Bayly
LEGENDS: Cattaneo Brothers jerky with CEO Katelyn Kaney
LEGENDS: Brown Butter Cookie Company with Traci Hozie Alderson
LEGENDS: Steak and Champagne Cake at The Madonna Inn with Amanda Rich
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