In New York’s first 12 hours of legal online sports betting, the state recorded an estimated 5.8 million transactions. That’s a lot of demand… and data. How are books using this data to set odds, ideate around new products, and reach new fans? Given betting is inherently risky, what does “safe betting” mean and how are companies using data to promote it? Where do analytics come into play as books partner with regulators to monitor the integrity of markets? And what can gamblers learn from the way books and players use data to manage risk? Go behind the scenes with FanDuel, Caesars, and member of the infamous MIT Blackjack Team, Jeff Ma, to understand The Numbers Behind the Books.
The Impact of Moneyball: 20 Years Later
Player Power - Building Businesses by Empowering Athletes presented by Wasserman Foundation
Changing the Game: How the Sports Industry is Accelerating Progress in DEI
Sports & Society: Redefining Sports Culture and Organizations presented by Wasserman Foundation
Entrepreneurship for Impact: Athletes Making a Mark
Performance Under Pressure
Lessons From The Edge: Understanding Humans In The Pursuit of Peak Performance
Sports and Technology: Bringing Performance to the Next Level
The Ultimate Team Sport: Building Better Football Rosters with Analytics
Soccer’s Analytics Frontier
Leveling Up: How Basketball Teams Deploy Analytics to Develop Players
Creating an NFL Player Tracking Metric presented by ESPN
Bet On It: A Conversation on Innovation in the Sports Betting Industry
Big Events, Big Tickets, Big Experiences: Managing the Fan Experience When Stakes are Highest
Start Me Up: How New Leagues Are Innovating Sports and Capturing Fans
Partnerships 2.0: Data, Dollars, and Digitalization
Investing in Global Sports: Creating Value While Building Dynasties
Sharpening Your Edges: The Role of Analytics in Sports Betting and Fantasy Sports
Start Your Engines: How Data is Fueling NASCAR’s Strategy to Engage an Evolving Customer Base
Like and Subscribe: Co-Streaming and The Influencer Age of Esports
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