Episode 18 - Beth Huffman of Nelson Mullins on attracting, developing and retaining marketing talent

Episode 18 - Beth Huffman, Director of Marketing at Nelson Mullins on attracting, developing & retaining top marketing talent.

In this episode of the podcast, Will Eke is joined by Beth Huffman to discuss how to approach talent as a marketing leader in a law firm.

They cover:

• The difference between the right talent and the wrong talent in the marketing team
• What kind of experience and attitude makes great professional services marketers
• How professional development works at Nelson Mullins?
• How leaders can balance the individual interests of their team whilst developing capabilities that will benefit the firm
• How far should a firm go to retain top marketing talent
• What "success" look like for retaining your best people