The Children‘s Media Conference
TV & Film
Using discussion, ethnography & galvanic skin response to understand differences in parents & children’s response to reading in print and on a screen.
Digital entertainment dominates children’s leisure time. Over half (53%) of 3-4s use a tablet, with 15% owning one. Over two-thirds (69%) of 5-7s use a tablet with 29% having their own tablet computer (Ofcom, 2015). eReaders and eBooks were widely expected to overtake children’s print book sales but are currently just 11 % of the market, and continue to decline. Despite children’s attachment to digital entertainment, 72% prefer to read (for pleasure) in print… even teenagers.
Egmont Publishing and Family Kids & Youth have explored the way in which parents and children respond to reading in print and on digital devices. Through focus groups and ethnography carried out in homes we have identified the emotional drivers for parents and children when reading and how these differ between print and digital. This research examines what occurs when children are read to, and the effect on their wellbeing.
CMC 2019 - Research - Social Media and Gaming - Good or Bad for Kids?
CMC 2019 - Research - Diversity in UK Kids’ TV
CMC 2019 - Research - Co-viewing, Co-playing, Co-everything
CMC 2019 - Research - Gaming Grannies
CMC 2019 - Research - HEIHEI, Disrupting Younger Kids Media Provision in New Zealand
CMC 2019 - Research - Screenage Kids
CMC 2019 - Research - What Children’s Content do Facebook, Amazon, Apple, Netflix and YouTube Want?
CMC 2019 - Changemaker - Sapphire
CMC 2019 - Changemaker - Noga Levy-Rapoport
CMC 2019 - Creative Keynote: Horrible Histories & Changemaker: Sapphire
CMC 2019 - Opening Keynote: Nadiya Hussain & Changemaker: Noga Levy-Rapoport
CMC 2019 - Gambling and Gaming: What’s the Difference? What’s the Harm?
CMC 2019 - Changemaker - Harrison Gunn
CMC 2019 - Changemaker - Euella Jackson
CMC 2019 - Changemaker - Ruda Santos
CMC 2019 - Changemaker - Finlay Pringle
CMC 2019 - Changemaker - Dan Lawes
CMC 2019 - Changemaker - Brandon Relph
CMC 2019 - Changemaker - Alvin Owusu
CMC 2019 - The Last Word
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