Timeless or Trendy? Navigating Trends and Classics in Jewelry

One of the most exciting and continuous debates among jewelry merchandisers is the age-old question of stocking the classics vs. more trendy styles. In this episode by jewelry manufacturer H.K. Designs and Craft Lab Grown Diamonds, Jeffrey Cohen, explains to listeners why some jewelry styles stand the test of time, while others come and go. He discusses what makes a piece a classic and why we are drawn to trends, and how a retailer can balance both when building a merchandise plan. H.K. Designs is part of the Hari Krishna Group, a vertically integrated company known for pioneering innovations and creating cutting-edge designs.