Women are clearly stupid. Don’t get offended. I was just channeling the thoughts of the ad folks responsible for Dove’s cynical marketing campaign to convince women that their armpits (yes armpits) are fucking hideous.
It’s just not enough that we are starving ourselves to look like victimized Ukrainian models, are ashamed of how our vajayjays look and smell, spend hard earned money to buy fake boobs, asses, chins, noses, nails, hair, and eyelashes and airbrush over whatever we can’t remold or chop off but now we need to worried about our pits? Unilever says yes!
Using Gossip Girl actress Jessica Szohr (who) as the spokesdummy, Dove’s newest ad campaign targets women who feel that their underarms are unsightly. According to their research, involving a whopping 500 women, almost 100% of women abhor the sight of their underarms. Really? I had never even thought about it, until now. Wait, I still don’t care. It’s an armpit. Did they ask women who had nothing else going on, at all? Or maybe they were guided towards this shocking discovery in a marketing research session.
Want more. Check out HYKI Podcast Episode 3- Augmentation: Add Men
HYKI500: The First Five Hundred
HYKI499: 2020 Year in Review
HYKI498: 2020 Holiday Extravaganza
HYKI497: An Interview with Tarot by Cecilia
HYKI496: Flapper at the BK Lounge
HYKI495: Panic You Lie
HYKI494: A Very Covid Thanksgiving
HYKI493: Holiday Survival Guide 2020
HYKI492: The Nightmare is Over
HYKI491: Soft Chewable Boston
HYKI490: Hey Boo Know It 10
HYKI489: Magic Musk
HYKI488: Human Housecats
HYKI487: The Last Playgirl
HYKI486: Starter Home, Starter Wine
HYKI485: All Folds Barred
HYKI484: Benny and Shoobie
HYKI483: From Potted Meat
HYKI482: Greeness
HYKI481: A Decade Later
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