Managing a company’s brand in a connected world: Host Vicki Lins, president & CEO of CTAM and Chris LaPlaca, Senior Vice President, Corporate Communications, ESPN discuss how today’s connected environment, consumer’s brand expectations and the 24-hour social media cycle have transformed how companies communicate. Chris shares his experienced perspectives on the importance of being transparent, staying aligned with corporate values, and assessing if a speedy response is the best option.
Marcien Jenckes, President of Xumo, on Engaging Audiences and Innovation
Innovation Interplay: The Fusion of Tech, Content, and Partnerships in Entertainment
Fanning The Flames of Success: Fandom’s Insights on Cultivating Engagement, Fan-Driven Marketing, And Revolutionary Partnerships
Pixar to Play: Unlocking Brands and Storytelling in a Virtual Playground
Influencers Unleashed: Elevating Television Content and Brand Partnerships
Succeeding in a Ruthlessly Competitive Business
Turning The Pain Of What-To-Watch On TV Into A Fun, Fast, Free Experience
Navigating The Steaming Wars With A New, Collaborative Roadmap
The Charter Playbook: A Guide to Success
There’s No Loyalty in The Digital Space
From Heineken to Baskin Robbins: How Brand Integrations Are Boosting Content and Building Businesses
The New Wave of Peak TV is Crossing Borders to Compete
Hollywood 2022: How Will It Play Out?
Redbox streaming into digital with 40 million loyal customers
Struum’s Unique Cross-section of Technology and Storytelling is Capturing Untapped Eyeballs
Peter Csathy: Rules of the Media Race Are Changing – Bold Predictions on Mega Tech & Future M&As
David Smyth, Founder and CEO, YouLook: Not so FAST, AVOD's Global Rise
Jon Giegengack, Hub Entertainment Research: The Evolution of Video Branding
Tedd Cittadine, VP, Content Partnerships, Roku: How Content Providers Grow and Scale Their Audiences on the Roku Platform
Will Pearson, Chief Operating Officer, iHeartPodcast Network - The Podcast Renaissance
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