Susan McPherson – Founder and CEO – McPherson Strategies
Susan McPherson is a serial connector and communications expert, with a wealth of experience across disciplines including communication strategy and social impact. Her new book The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships, is the perfect book for this moment in time. She talks about how people can enrich their lives both personally and professionally by building relationships one day at a time. We dive into the pandemic and how it has dramatically affected how we interact with each other, and the dynamic opportunity of this very moment.
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