Starter Girlz Podcast

Why Your Story Matters as Much as Your Strategy – Stephen Seidel, TEDx Speaker & Brand Strategist

In today’s episode, we dive deep into the power of authentic storytelling with TEDx speaker, creator, and brand strategist Stephen Seidel, a former engineer who rebuilt his entire career by discovering the creative force behind his story.Stephen demonstrates how his experiences, shaped by both logic and creativity, helped him build a brand rooted in truth, connection, and authenticity—and why human stories often outperform rigid strategies in today’s crowded digital world.If you've ever wondered how your story shapes your brand, why storytelling is more powerful than marketing tactics alone, or how to blend purpose with strategy… this conversation is for you.What You’ll Learn in This Episode:✅ Why your story matters more than traditional marketing✅ The balance of storytelling vs strategy in branding✅ How to use your personal experiences to build trust✅ What engineers can teach us about creative marketing✅ How to build your story in a way that grows your business✅ How authenticity elevates your brand and creates deeper connections✅ Why vulnerability is one of the strongest tools in marketing✅ The power of community, empathy, and real human messaging✅ The power of human connection in branding and leadership✅ How storytelling can connect with audiences authentically✅ Insights from Stephen’s journey for entrepreneurs and leadersWhy You Should Watch:If you want to stand out, this episode will help you understand the importance of authentic storytelling, leverage your experiences to build trust, and create a brand that feels human, magnetic, and trustworthy.Connect with Stephen Seidel🌐 Website: https://stephenseidel.com/Connect with Starter Girlz Podcast🌐 Website: https://startergirlz.com🙌 Partner: Walt Mills ProductionsLove this episode?Subscribe to the Starter Girlz Podcast for bold, inspiring conversations that fuel your personal and professional growth. Don’t forget to like, share, and leave a review — your support helps spread these stories further.

Being vs Doing: The Inner Shift That Changes Everything - Ryan Gottfredson, PhD, & Author

Send us a textAre you stuck in the cycle of doing more but not actually growing? In this powerful conversation, leadership researcher and bestselling author Ryan Gottfredson breaks down the crucial difference between being and doing and why upgrading who you are matters far more than upgrading your to-do list.Whether you're a leader, creator, entrepreneur, or someone navigating burnout, this episode will help you understand why traditional self-improvement often fails… and what it really takes to transform your life from the inside out.With Ryan, we explore why high achievers often hit invisible ceilings, why burnout keeps returning, and how your inner operating system — your mindsets, nervous system, identity, and sense-making — determine the quality of your relationships, leadership, and long-term success.In today’s world, we’re taught to hustle harder, learn more skills, collect certifications, and keep pushing. But Ryan reveals a life-changing truth:Real transformation doesn’t start with doing more; it begins with becoming more.Together, we explore why high achievers often hit invisible ceilings, why burnout keeps returning, and how your inner operating system, your mindsets, nervous system, identity, and sense-making determine the quality of your relationships, leadership, and long-term success.What You’ll Learn in This Episode:✅ The game-changing difference between horizontal vs. vertical development✅ Why the most skilled people still struggle to lead effectively✅ How your childhood wiring shapes your adult decision-making✅ What “heat experiences” are and how they can fuel rapid growth✅ Practical tools for strengthening self-regulation and emotional resilience✅ How to shift out of self-protection and into value creation✅ Why you can’t outwork or outthink a dysregulated nervous system✅ How identity, confidence, and self-worth impact your leadership✅ Simple daily practices to develop your “being” sideWhy You Should Watch:If you're ready to lead with clarity, reduce burnout, and unlock deeper personal transformation, this episode is for you.Connect with Ryan Gottfredson🌐 Website: https://ryangottfredson.comConnect with Starter Girlz Podcast🌐 Website: https://startergirlz.com🙌 Partner: Walt Mills ProductionsLove this episode?Subscribe to the Starter Girlz Podcast for bold, inspiring conversations that fuel your personal and professional growth. Don’t forget to like, share, and leave a review — your support helps spread these stories further.

The eCommerce OG’s Secret Operating System Behind 90+ Winners - Sabir Semerkant, Founder of Rapid2X

Send us a textWhat does it really take to build, scale, and sustain a winning eCommerce brand in 2025? In this episode of the Starter Girlz Podcast, host Jennifer Loehding sits down with Sabir Semerkant, the eCommerce OG — one of the early pioneers who helped build online shopping for major global brands — and now mentors founders through his Rapid2X Operating System.With experience scaling over 90+ successful brands, Sabir breaks down the exact principles, mindset, and metrics that separate eCommerce winners from the rest. From data-driven decisions and pricing discipline to the power of AI and the 1.7-second attention rule, this conversation is a masterclass in scaling smartly without burning out your team or budget.What You’ll Learn in This Episode:✅ How the Rapid2X system helps brands double growth using focused six-week sprints✅ Why data kills opinions and drives smarter marketing decisions✅ The importance of understanding true costs and margins before scaling✅ How to use AI tools like ChatGPT and Claude as real growth multipliers✅ Why site speed equals empathy, and how it impacts your conversion rate✅ The founder mindset shifts required to build a profitable, resilient eCommerce business✅ How asking “Why” before “What or How” can instantly reveal hidden growth opportunitiesWhy You Should Watch:Whether you’re a DTC founder, startup entrepreneur, or marketing leader, this episode is packed with actionable insights on eCommerce growth strategy, operational excellence, and founder discipline straight from a true industry veteran.If you’ve ever wondered how elite brands maintain consistent growth year after year, this is your blueprint. Sabir reveals the framework behind sustainable eCommerce success. You’ll walk away knowing how to scale faster, make smarter data decisions, and build a business that thrives in today’s competitive digital economy.Connect with Sabir Semerkant:🌐 Website: https://growthbysabir.com/Connect with Starter Girlz Podcast:🌐 Website: https://startergirlz.com🙌 Partner: Walt Mills ProductionsLove this episode?Subscribe to the Starter Girlz Podcast for bold, inspiring conversations that fuel your personal and professional growth. Don’t forget to like, share, and leave a review — your support helps spread these stories further.

I Quit the Hustle: How Leaders Avoid Burnout - Cathi Coridan, Founder of Grit & Grace Consulting

Send us a textFeeling like you’re doing everything yet getting nowhere? In this episode of the Starter Girlz Podcast, host Jennifer Loehding sits down with Cathi Coridan, founder of Grit and Grace Consulting, to talk about how mission-driven leaders can step out of the operator seat and into true leadership without burning out in the process.Cathi shares her real-life journey from constant hustle to calm, sustainable leadership. You’ll learn how to avoid burnout, redefine success, and lead with clarity, focus, and compassion. If you’ve ever struggled to let go, delegate, or set boundaries, this conversation gives you the mindset and tools to finally lead with grit and grace.What You’ll Learn in This Episode:✅ How to recognise the early signs of burnout before it costs your health✅ The mindset shift from operator to leader and why letting go is key to growth✅ Practical leadership burnout recovery tips for entrepreneurs✅ How to stop hustling and build sustainable systems that scale✅ The power of StoryBrand messaging to make clients the hero✅ Simple strategies to protect your work-life balance as a leader✅ How to define success in different seasons of life and build a business that fits youWhether you’re a leader, entrepreneur, or career shifter chasing impact without exhaustion, this conversation will help you reclaim your energy and focus, lead your business instead of getting buried in it, build systems that work without burnout, and step into leadership with confidence, clarity, and calm.Connect with Cathi Coridan:🌐 Visit: https://www.cathicoridan.com💼 Learn more about Grit & Grace ConsultingConnect with Starter Girlz Podcast:🌐 Website: https://startergirlz.com🙌 Partner: Walt Mills ProductionsLove this episode?Subscribe to the Starter Girlz Podcast for bold, inspiring conversations that fuel your personal and professional growth. Don’t forget to like, share, and leave a review — your support helps spread these stories further.

The Enemy Within: A Leader’s Turning Point - Darin Newbold, Enneagram + Purpose Factor Coach

Send us a textWhat if the greatest obstacle in your leadership journey isn’t the market, your team, or your circumstances—but the enemy within?In this powerful episode of the Starter Girlz Podcast, host Jennifer Loehding sits down with Darin Newbold, former COO, Army National Guard captain, and certified Enneagram & Purpose Factor coach, to unpack the turning point that changed everything: the moment he realized the real roadblock to growth was himself.Darin shares the shift that helped him recognize his own patterns, step into deeper self-awareness, and develop the tools he now uses to help others discover purpose, regulate emotions, and lead with clarity. From confronting imposter syndrome to transforming internal pressure into purpose, this conversation will inspire you to look inward and lead differently.What You’ll Learn in This Episode:✅ How to recognize and overcome self-sabotage as a leader✅ The moment Darin realized the real enemy was in the mirror✅ The Bold GPS Framework for aligning identity and direction✅ Why self-awareness is the foundation of effective leadership✅ How the Enneagram can reveal blind spots and emotional triggers✅ Tools for managing emotional activation and reframing internal pressure✅ Daily mindfulness practices to build courage, clarity, and emotional stability✅ What it really means to redefine success and build a lasting legacyWhether you’re a CEO, entrepreneur, coach, or team leader, this conversation will help you lead yourself first so you can lead others with authenticity and impact. If you’ve ever struggled with inner resistance, uncertainty, or the pressure to perform, this episode will give you frameworks, language, and tools to grow from the inside out.Connect with Darin Newbold:🌐 Website: https://yourboldsolutions.comConnect with Starter Girlz Podcast:🌐 Website: https://startergirlz.com🙌 Partner: Walt Mills ProductionsLove this episode?Subscribe to the Starter Girlz Podcast for bold, inspiring conversations that fuel your personal and professional growth. Don’t forget to like, share, and leave a review — your support helps spread these stories further.