AEC Marketeer

Episode 139: On Brand Recap Mini-Series #3 with Courtney Miller

On this recap we cover Episodes 5 and 6 of On Brand - enjoy!

Episode 138: On Brand Recap Mini-Series #2 with Courtney Miller

Recap of "On Brand" episodes 3 and 4 - enjoy!

Episode 137: On Brand Recap Mini-Series #1 with Courtney Miller

This is the first of a mini-series Courtney Miller and I are doing to keep things a little more light and fun this Holiday season where we apply lessons from the show to AEC marketing. Enjoy!

Episode 136: Leadership Tidbits and a Little Winter Pivot with Keelin Cox

In this episode, I share key takeaways from a recent leadership course, including career anchors and personality assessments, and how they can shape your approach to work and leadership. Plus, I’m kicking off a fun mini series with my friend Courtney Miller, where we’ll chat about the marketing reality show On Brand and explore how its lessons apply to the AEC industry.

Episode 135: Beyond the Basics: Generative AI in AEC with Brad Thompson

In this episode, we dive deep into the power of generative AI with Brad Thompson, Business Solutions Director at SDB Contracting Services. With over 20 years of experience bridging marketing, IT, and app development, Brad shares his passion for efficiency, innovation, and problem-solving. We explore: The difference between prompt engineering and context engineering and how to master both. Practical applications of AI in the AEC industry, from simplifying technical jargon to creating high-impact proposals. Tools like Notebook LM, custom GPTs, and automation platforms that are revolutionizing workflows. The surprising ways AI can enhance social media, business development, and even interview prep. Insights on balancing risk and reward when using AI for sensitive information. Brad also shares his favorite tools, tips for automating tedious tasks, and how AI is helping professionals focus on what truly matters. Whether you're an AI enthusiast or just starting to explore its potential, this episode is packed with actionable insights and inspiration.