Episode 63 - Talking the power of AI and Humanity in building Customer Experiences with Antti Kangaslahti
In today's episode, we talk to Antti Kangaslahti. Antti is a customer experience expert with over a decade of experience in top London agencies across a breadth of industries, including FMCG, technology, finance, telecoms, aviation, and education.We chat about the role of expectations in customer experience, why signature human experiences still matter in an industry increasingly obsessed with AI, and his philosophy of "maalaisjärki” - practical, no nonsense and no hype countryside intelligence from Finland 🇫🇮 External resources:Finntastico website - CLICK HEREFinntastico LinkedIn profile - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: Sick Man's Blues by Eric Crosby. CLICK HERE
Episode 62 - Talking Agentic AI with Special Guest Simon Spyer
In this episode, we talk to Simon Spyer. Simon is an entrepreneur and data-driven marketer with experience at some of the best agencies in the UK. 5 months ago, he struck out on his own and started the company Data Agents. Their focus is on helping businesses to determine when and how to use agentic AI to unlock the most value possible. We cover what the right circumstances are for agentic AI to add value, how brands can ensure AI agents are controlled and some examples of brands using them well. External resources:Data Agents website - CLICK HERE10 Agentic Use Cases That Actually Deliver - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: Sick Man's Blues by Eric Crosby. CLICK HERE
Episode 61 - Talking the complicated world of Martech and AI with Special Guest Rob Pellow
In this episode, we talk to Rob Pellow, Executive Technical Director at the independent CRM agency Armadillo, based out of Bristol in the UK. Rob is an expert in the somewhat labyrinthine and opaque world of martech and we talked about that world, its current obsession with integrating AI and where he thinks the future is going. External resources:Armadillo's website - CLICK HEREChoice Hacking YouTube Channel - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashYouTube thumbnail imagery: Photo by ThisisEngineering on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: Don't Lie by Will Harrison CLICK HERE
Episode 60 - Talking Video game marketing and inclusivity with Special Guest Angela Harding
This episode features an interview with Angela Harding. Angela is a veteran of the video games industry, having spent over 19 years working at Activision Blizzard. She held many roles there, including VP of EMEA for the legendary and enduring Call of Duty franchise.But she moved on from that a year or so ago to co-found Inclusive People, whose mission is to empower technology organisations to unlock their greatest asset—their people! Join us as we chat through everything from how video games promotion has moved on into her latest venture and the real importance of diversity and inclusion in today’s world. External resources:Inclusive People website - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: Don't Lie by Will Harrison CLICK HERE
Episode 59 - Talking about the point of Loyalty with special guest Adam Posner
In this episode, we talk to Adam Posner, founder of the loyalty consultancy The Point of Loyalty.We cover the value of loyalty programs beyond the obvious, when a brand shouldn't have a loyalty program and how a brand's body language can really affect the success of its program. External resources:The Point of Loyalty website - CLICK HEREFor Love or Money report 2025 - CLICK HEREAudio-Visual assets:Imagery: Photo by Matthew Brodeur on UnsplashMusic: Hot Thang by Daniel Fridell. CLICK HEREMusic: Don't Lie by Will Harrison CLICK HERE