Tech Diva Biz Talks

Cut the Fluff: Smarter Marketing, Better Customers with Ryan Burch

Tech Diva Biz Talks is talking to a strategist who cuts through the noise like a laser. Ryan Burch is the Founder of Tobie Group, a consultancy built on one simple belief: businesses deserve better marketing.After running advertising campaigns for major Fortune 500 brands at eBay, Ryan saw firsthand how bloated budgets, buzzwords, and confusion often get in the way of real results. So he built something different. At Tobie Group, he delivers smart strategy, flexible support, and marketing that actually moves the needle.With 20+ years of experience across retail, healthcare, financial services, SaaS, education, and consumer products, Ryan brings a rare dual perspective; he’s been on both the agency side and inside the pressure cooker of corporate teams. That’s why he’s known for simplifying the complex, cutting the fluff, and helping overwhelmed teams regain clarity.From paid media and SEO to CRM systems, marketing tech, and the new world of AI and automation, Ryan helps businesses stay competitive, sustainable, and dialed-in to what actually works, not what’s trending this week.He also publishes Office Hours, a marketing newsletter for business owners who want practical insights without burnout, and he advises nonprofits and startups while breaking down classic ads for timeless marketing lessons.So get ready, because today, we’re diving into the kind of marketing clarity every business owner needs.Tobie GroupAds Report CardSend us a messageBuzzsprout - Let's get your podcast launched!Start for FREEDigital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Altogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.

Be Brave. Be Bold. Be Yourself.A Winter Bonus Episode to Start the New Season

As we step into a new season of Tech Diva Biz Talks, this short bonus episode is a quiet but powerful reminder to begin the year with courage, clarity, and self-trust.Recorded outdoors in the stillness of winter, this reflection invites you to slow down, breathe, and move forward with intention — not by becoming someone new, but by fully owning who you already are.No hype. No hustle. Just a grounded message to start the season, brave, bold, and aligned.🎧 New season. ❄️ New perspective. ✨ Same truth: be yourself.Shout-out to my friend Anita for filming the snow scenes and adding her wisdom, and to Val for being our doorkeeper and encourager. You all are much appreciated.🔔 Subscribe, follow, and share this episode with someone who needs permission to start the season as themselves.Send us a messageAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.

Balancing Creativity and Business: Paul Pape Helps Creatives Go from Starving Artist to Creative Hero

In this powerful episode of Tech Diva Biz Talks, Audrey Wiggins dives into the world of creative entrepreneurship with TEDx speaker, author, and legendary “Santa for Nerds,” Paul Pape.For over 20 years, Paul has designed custom collectibles for Disney, Universal, Nickelodeon, and fans around the world — all while building a profitable creative studio from scratch. Today, he teaches artists and makers how to build thriving businesses using his Gamify Business framework, a uniquely playful approach that turns business planning into character creation, pricing into magic-item valuation, and clients into campaigns worth conquering.Inside this conversation, you’ll learn:Why creatives often undercharge—and how to fix it immediatelyHow to turn your business plan into a fun, creative “character sheet”The truth behind the Rule of 100 and why you only need a small group of true supportersHow to price your art like a magic item, not a commodityHow to align your creativity with sustainable profitThe mindset shift that moves you from starving artist to creative heroWhether you're a designer, maker, writer, performer, or creative entrepreneur, Paul’s insights will help you level up, charge your worth, and embrace the adventure of running a business with joy — not fear.This episode is your invitation to become the hero of your own creative story.GamifyBusiness.com/podcastpaulpapedesigns.comSend us a messageBuzzsprout - Let's get your podcast launched!Start for FREEAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Riverside.fm Your Own Virtual StudioProfessional Virtual StudioDesignrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.

Call the Damn Leads: Drewbie Wilson’s Playbook for Confidence, Consistency & Crushing Goals

Call the Damn Leads: Drewbie Wilson’s Playbook for Confidence, Consistency & Crushing GoalsSales leader and “Meme Lord” Drewbie Wilson joins Audrey Wiggins on Tech Diva Biz Talks to break down the mindset, habits, and systems behind his powerhouse message: Call the Damn Leads. In this inspiring and practical episode, Drewbie shares how he lost 100+ pounds, built a multimillion-dollar sales career, and developed a philosophy that helps entrepreneurs crush the day before it crushes them.Learn how to build confidence, stay consistent, master follow-up, create authentic social media content, and turn your personal brand into a business growth engine. Whether you’re in sales, entrepreneurship, coaching, consulting, or digital marketing, this conversation will give you the clarity and motivation to take action today.Call the damn leads. Crush the day. Build the life you were created for.Send us a messageBuzzsprout - Let's get your podcast launched!Start for FREEDigital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Altogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Digital Business CardsLet's speed up your follow up. Get a digital business card.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Riverside.fm Your Own Virtual StudioProfessional Virtual StudioDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.

Client Generation Blueprint Every Service Based Entrepreneur Needs for Podcasting Success with Virginia Elder

Discover how to turn your podcast into a powerful, client-generating machine. In this episode, Tech Diva Audrey Wiggins sits down with podcast strategist Virginia Elder, host of Podcasting for Financial Professionals, to reveal the proven systems behind converting listeners into high-value clients.You’ll learn the biggest mistake most service-based business owners make when podcasting, how to create messaging that attracts your ideal audience, and why simple, repeated calls to action are essential for conversion. Virginia breaks down her five-step listener-to-client pathway, shares batching and workflow strategies to eliminate burnout, and explains which podcast metrics actually impact business growth.Plus, you’ll hear real client success stories that show the power of strategic podcasting—especially for professionals in high-trust industries like finance, legal, medical, and tech.If you want to build authority, grow your email list, and attract ready-to-work-with-you clients through your podcast, this episode gives you the blueprint.Send us a messageAltogether Domains, Hosting and MoreBringing your business online - domain names, web design, branded email, security, hosting and more.Small Business Legal ServicesYour Small Business Legal Plan can help with any business legal matter.Digital Marketing PlatformContent Creator Machine - The integrated all-in-one online marketing, business tool/platform.Buzzsprout - Let's get your podcast launched!Start for FREERiverside.fm Your Own Virtual StudioProfessional Virtual StudioDigital Business CardsLet's speed up your follow up. Get a digital business card.Designrr for eBooks, BlogsCreate eBooks, Blogs, Lead Magnets and more! Mens and Womens HatsSince 1972, American Hat Makers has been dedicated to the art of fine hat making.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showWant to be a guest on Tech Diva Biz Talks? Send Audrey Wiggins a message on PodMatch, here: podmatch.com/hostdetailpreview/audreywiggins To work with Audrey schedule a breakthrough/discovery session.