Into the C-Suite

Views and Perspectives on the Golf Ball Rollback Controversy with Keith Blakely and Dave Bisbee (Ep. 9)

Step onto the lush greens where golf and business connect, as your host Jim Cascino delves into the sizzling debate shaking up the golfing world – the recent and controversial golf ball rollback decree declared by the USGA and R&A. Joining in for this insightful and entertaining discussion are two industry powerhouses. The first is Keith Blakely, the Founder and CEO of OnCore Golf, renowned for their perimeter-weighted metal core golf balls that offer the truest roll in the industry. Keith is also the Founder and CEO of OnCore Innovations, a business committed to new golf technologies that lead to game improvement and fun.  In addition, we have special guest Dave Bisbee, General Manager and Director of Golf at the prestigious Seven Canyons Sedona Golf Club. Dave is the co-host of the series ‘Conversations from The 19th Hole,’ a distinguished golf instructor and bestselling author focusing on the powerful intersection of golf and business building. Get ready to unravel the implications of this shift in golf ball technology, directly from a manufacturer’s perspective and that of a world class teacher. Jim, Keith and Dave discuss: What’s the controversial golf ball rollback decree issued by the USGA and R&A? Why are two of the governing bodies in golf committed to this retro move? How will the rollback plan impact manufacturers and players – from recreational golfers and competitors to touring pros?  How will recreational players most successfully adapt, if these changes are made?  And more Connect With Dave Bisbee: Dave Bisbee Seven Canyons Back On Course by Dave Brisbee and Connie Charles   Connect With Keith Blakely: LinkedIn: Keith Blakely OnCore Golf Connect With Jim Cascino: Linkedin: Jim Cascino c-suite.co

Conversations from the 19th Hole with Dave Bisbee (Ep. 8)

Most business owners want to build their businesses and generate new clients. Many business owners also want to play golf. Why not combine the two and create a powerful business development approach with a very high ROI.  In this episode, Jim Cascino speaks with Dave Bisbee, General Manager and Director of Seven Canyons Sedona Golf Club, and explores the value of golf as a business development tool and how it can help executives and companies grow. They discuss the importance of golf for building existing relationships and networking new connections. Dave discusses: How he got into golf Why business owners should consider encouraging client/prospect golf as a viable business tool How smaller businesses can benefit from leveraging golf as a networking tool The importance of strategic behavior on the golf course in building business relationships And more Connect With Dave Bisbee: Dave Bisbee Seven Canyons Back On Course by Dave Bisbee and Connie Charles   Connect With Jim Cascino: Jim Cascino C-Suite Advisors LinkedIn

Understanding Employee Psychology to Accelerate Business Growth With Jackie Lord (Ep. 7)

You could hire the best of the best and still not achieve the growth rate you should.  Why is that? Because the employees aren’t in the right positions for their mindset. In this episode, Jim Cascino is joined by Jackie Lord, Executive Advisor at Culture Index and Founder and CEO of Elevate Consulting Group, in discussing the human psychology behind placing the right people in the right positions. Jackie shares examples of how she leveraged data to understand human behaviour and apply it to the workforce. Jackie discusses: How data can be applied to human behaviour and analyzed The difference between autonomy and autonomous employees Why employers need a balance between independent thinkers and rule followers within the workplace How employee engagement and energy levels can predict  an employee quitting And more Connect With Jackie Lord: LinkedIn: Jackie Lord Culture Index Connect With Jim Cascino: Jim Cascino C-Suite Advisors LinkedIn About Our Guest: Jackie Lord is a highly sought-after trusted advisor and Leadership Effectiveness Consultant with over 20 years of experience working with growth-focused businesses, from local Arizona start-ups to global organizations such as Amazon, Boeing, and JP Morgan Chase. She has a proven track record of infusing the human element back into the business and driving massive top and bottom-line growth through her unique methodology of “Aligning People with Profit.” Jackie’s approach to Leadership Effectiveness and Employee Engagement is rooted in her belief in others. By guiding CEOs and high-performance visionaries to exponentially grow and streamline their operations using analytical data and behavioral knowledge. She uses Applied Psychometric Analytics based on 7 hard-wired work-related traits to implement consistent benchmarks for all positions, employees, and prospective job candidates. By applying data to humans, she aligns people with profit to get the right people in the right seats for radical scalability and growth.

Concise Presentations Without Winging It With Kristy Siefkin (Ep.6)

Creating an engaging presentation can be harder than it seems. How can you avoid the major pitfalls of data dumps and cognitive dissonance? In this episode, Jim Cascino speaks with Kristy Siefkin, Founder of Kristy Siefkin Communications, on public speaking and creating concise presentations that keep the audience engaged. Kristy shares tips to focus presentations, speak confidently and build the necessary skills for communicating effectively. Kristy discusses: Why she started her own coaching business How to prepare for TV interviews One of the biggest challenges in creating presentations and how to avoid the same pitfalls as others Why clients look awkward when presenting and the cognitive repercussions of practicing in a mirror And more Connect With Kristy Siefkin: Kristy Siefkin  Kristy Siefkin Communications Connect With Jim Cascino: Jim Cascino C-Suite Advisors LinkedIn About Our Guest: As a Professional Communications Coach, Kristy Siefkinhas trained over 700 professionals across multiple industries, including medical, legal, tech, finance, and non-profit. Organizations like HP, HomeSmart, Phoenix Children’s Hospital and Charles Schwab have entrusted Kristy with training their teams. Kristy has prepared leaders for national media appearances, high-stakes presentations, and virtual summits. She is a sought-after speaker and Master Of Ceremonies, taking the stage for organizations like Society for Human Resource Management, The Business Journals, Juvenile Diabetes Research Foundation, and Organization for Nonprofit Executives.

Bridging Strategies to Drive Success for Clients, Employees, and Businesses with Nicole Bojic (Ep 5)

With a proactive and strategic approach, small, midsize, and startup companies can seize opportunities that will increase the sustainability of their business and drive success for clients, employees, and communities in the long-term. Discover how in this episode, as Jim Cascino talks with Nicole Bojic, a C-Suite advisor, the founder of UmiMiu, and the owner of EXP Consulting. As an expert on business strategy and sustainability, Nicole shares the insight she’s learned as a business owner and through her work with businesses of all sizes as she guides them to sustainable growth and success on a comprehensive level. Nicole discusses: How she works with companies to cultivate sustainable business models and practices — and to create a better world Ways developing a comprehensive and positive employee experience can extend to positive customer and community experiences How business strategy and opportunities differ in enterprise companies and middle-market or early stage companies The divinely dissatisfied intention of looking for a better route to smarter solutions Words of advice for business owners looking to grow their business in a sustainable fashion And more Connect With Nicole Bojic: Nicole Bojic UmiMiu Connect With Jim Cascino: Jim Cascino C-Suite Advisors LinkedIn About Our Guest: As a marketing engagement strategist and change catalyst, Nicole Bojic has a history of success building top-flight teams to launch and scale new product offerings that ignite growth in revenue and profitability. After being promoted three times in fives years with InVision, she attained an executive strategy role. Her reputation as a creative, analytical problem-solver who created a proprietary playbook for digital engagement in events and experience marketing is well deserved.