The How To Podcast Series - Revolving Co-Hosts, Actionable Tips, And A Community for Podcasters

E556 - Starting An Interview Podcast, PodMatch, Having Banked Episodes with Guest CO-HOST Noah May - Lethal Venom Podcast

Episode 556 - Starting An Interview Podcast, PodMatch, Having Banked Episodes with Guest CO-HOST Noah May - Lethal Venom PodcastDave hosts a candid conversation with Noah May, the voice behind Lethal Venom, a “true telling” podcast that folds storytelling, vulnerability, and a kaleidoscope of guest backgrounds into a casual, talk-show format. Noah walks listeners through the podcast’s origins, the long four-year journey from idea to launch, and the practical realities of making a show that’s both honest and engaging.He traces the show’s beginning from a simple, DIY setup inspired by a guest’s backdrop, to a monthly visual refresh and a decision to keep the camera locked in front of him for a natural, on-camera presence. Lethal Venom is characterized by spontaneity and openness: past episodes feature medical professionals, law enforcement and first responders, mental health professionals, filmmakers, writers, and even a survivor of intense abuse, underscoring the show’s hallmark: diverse, unfiltered storytelling.Noah emphasizes the non-linear path to success in podcasting. He recounts starting without a roadmap during the pandemic, discovering Anchor (later rebranded as Spotify for Creators) and later building a production routine through college courses, a pitched concept born in a class, and iterative experimentation with format, pacing, and guests. He stresses that podcasting is not easy or quick; it requires editing, promotion, show descriptions, scheduling, and distributing to multiple platforms. Yet he urges potential podcasters to pursue ideas regardless of early traction, focusing on making meaningful work even if initial listener counts are modest.The interview delves into guest acquisition and growth: PodMatch is highlighted as a primary resource for finding guests and growing a network of show appearances. Noah shares tips for professional, authentic outreach—customized emails with a genuine voice, avoiding robotic templates. He reflects on the value of balance between solo episodes and interviews, aiming for a future mix that keeps the show dynamic.Noah reflects on favorite moments and guests—ranging from a survivor of child abuse whose episode was incredibly moving, to a young filmmaker celebrating a sold-out premiere, to a voice actress from Charlie Brown. These stories illustrate Noah’s appetite for raw, impactful conversations and the joy of hosting a show that embraces surprise and variety.Looking ahead, Noah discusses goals like diversifying sponsorships, adding video elements to complement audio, attending networking events and industry gatherings, and exploring in-person collaboration opportunities (even joking about a podcaster cruise). He acknowledges the practical unmet needs in monetization and platform presence, while cherishing the freedom of a one-man show that evolves at its own pace.Key takeaway: Lethal Venom thrives on fearless storytelling across a mosaic of backgrounds, built through patience, ongoing learning, and a relentless commitment to authenticity—the kind of podcasting that grows one genuine conversation at a time, even when success isn’t immediate.Where to listen: Lethal Venom is available on major platforms (Spotify, Apple, Amazon, iHeartRadio, YouTube, Pandora, Audible). https://linktr.ee/noahspodcast___Helping Podcasters Everyday! https://howtopodcast.ca/We would love to hear from you - here is our listener survey!https://forms.gle/GbrFv9DGszV8N4PW6

E555 - How Podcasters Can See Better Results on YouTube Despite What the Gurus Say

Episode 555 - How Podcasters Can See Better Results on YouTube Despite What the Gurus SayIn this episode of The How To Podcast Series, Dave wraps up his unofficial YouTube mini-series by tackling one of the most heated debates in podcasting: whether podcasts truly belong on YouTube. While “gurus” and traditionalists argue that YouTube is not a real podcast platform, Dave takes a more pragmatic view. His philosophy is simple—go where your audience already is.Dave challenges the notion that video is a strict requirement for success on YouTube. Through his experience managing multiple shows, including Living the Next Chapter, he demonstrates how pure audio content can thrive on the platform. With over 2,500 watch hours for audio-only episodes, Dave proves that listener habits on YouTube often resemble traditional podcast listening. Many users play episodes in the background, engaging without watching at all.The episode explores practical approaches for podcasters reluctant to dive fully into the video realm. Dave walks through how to start small by connecting your RSS feed to YouTube or manually uploading each episode. From playlists to thumbnails and end cards, he shares how even lightweight engagement strategies can give audio creators access to YouTube’s massive audience. His personal workflow illustrates how podcasters can repurpose their existing episodes to release early content, build anticipation, and sustain audience growth—all without expensive gear or editing requirements.But Dave also cautions against full dependence on any one platform. While YouTube offers valuable exposure, it remains a space you don’t own. Losing access or running afoul of its policies can threaten your work, which is why maintaining an RSS feed and diversifying distribution across multiple platforms remains essential.A hallmark of Dave’s message is his invitation to balance authenticity, practicality, and effort. He encourages podcasters to experiment with breaking down longer episodes into shorter YouTube-friendly segments, refining intros that capture attention quickly, and aligning content with audience behavior. Ultimately, it’s not about choosing between being a “YouTuber” or a “podcaster,” but rather embracing both identities to meet listeners wherever they gather.In his closing reflection, Dave urges creators to focus on genuine engagement with their small, early listener base. Forget imaginary audience “avatars”—real people are already listening. By reaching out, listening back, and building community with those first few supporters, podcasters set the foundation for lasting growth.Key takeaway: Being present where your audience spends time—whether YouTube, Apple Podcasts, or TikTok—is more valuable than perfection. You don’t need fancy video production or approval from podcast purists. Just show up, share consistently, and serve your listeners well.____Helping Podcasters Everyday! https://howtopodcast.ca/We would love to hear from you - here is our listener survey!https://forms.gle/GbrFv9DGszV8N4PW6

E554 - The YouTube Podcaster’s Playbook - Keep People Watching Longer

Episode 554 - The YouTube Podcaster’s Playbook - Keep People Watching LongerThe YouTube Podcaster's Playbook: Keep People Watching LongerIn this episode of the How to Podcast series, host Dave dives into the evolving relationship between podcasting and YouTube, challenging the podcast purists who dismiss video platforms. He argues that while RSS feeds remain essential for true audio podcasting—offering distribution freedom and cancellation-proof hosting—a massive audience lives on YouTube. Ignoring it means missing growth opportunities in 2026, especially as listeners and viewers blend into one engaged group. Dave shares his balanced perspective: love for audio-first podcasting but recognition of YouTube's value, urging creators to start with baby steps like RSS-connected uploads that automatically push episodes to the platform.Building on prior discussions about thumbnails and playlists, Dave explores "bolt-on" YouTube Studio tools to boost engagement and retention. Cards pop up mid-video as clickable prompts—link to the next episode, a themed playlist like "YouTube for Podcasters," or polls for audience input on future topics. Time them at natural transitions post-insight to guide without overwhelming. End screens activate in the final moments, featuring subscribe buttons, next-episode links, related guest interviews, or evergreen resources. Keep them clean: one primary call-to-action (CTA) reinforced in audio, with visuals avoiding guest faces for polish. Playlists organize content by season, topic, or guest, enabling autoplay binges—feature fresh episodes at the top with consistent naming.Dave stresses channel customization: craft a trailer pitching your show's premise and playlists to newcomers; spotlight featured videos for return visitors; add subtle watermarks for branding consistency across your ecosystem (website, socials). Enhance accessibility with subtitles for searchability, chapter markers via tools like BlogFox II for topic-skipping, and the Community tab for polls, teasers, and guest interactions in comments. Descriptions should brand clearly—one-line value prop, episode hook with guest creds and date, topic bullets, timestamps, CTAs (subscribe, resources), and clickable links to guests/books/sites—avoiding guru funnels that ignore featured talent.Practical tips include interlinked paths (primary playlist CTA, secondary comments/subscribe), 15-second hooks, mid-roll cards at transitions, regular posting, guest tagging, and cross-promotion (Substack to YouTube links). Monitor retention rates as your key metric—compare YouTube vs. audio performance for content insights, adding end-episode bonuses to extend watch time.Key Takeaway: Meet your audience where they are—embrace YouTube alongside RSS to direct traffic back to your world, using cards, endscreens, and playlists to turn passive listeners into loyal bingers. Test, measure retention, and iterate without guru dogma.https://blogfox.ai/___Helping Podcasters Everyday! https://howtopodcast.ca/We would love to hear from you - here is our listener survey!https://forms.gle/GbrFv9DGszV8N4PW6

E553 - Podcast Thumbnails That Convert - Branding, Hooks, No Clickbait for Your Next Podcast Episode

Episode 553 - Podcast Thumbnails That Convert - Branding, Hooks, No Clickbait for Your Next Podcast EpisodeYouTube thumbnails are the front door to your podcast episodes, especially as video podcasts explode in popularity. Podcasters who nail thumbnails see higher click-through rates and loyal audiences that return because the visuals match the promised value. Focus on consistency, curiosity without deception, and designs that scale across devices.Consistent BrandingBuild recognition with a signature style that screams "your show." Use the same color palette (e.g., bold primaries for energy or muted tones for thoughtful chats), fonts (sans-serif for readability), and logo placement (top corner or subtle watermark). For podcasters, include your face or mic setup in every thumbnail to humanize the brand—viewers connect with hosts, not just topics. Test 3-5 templates like split-screen for interviews or rule-of-thirds for solo rants, ensuring they work tiny on mobile.​​Clickable ElementsThumbnails must stop scrolls in 1-2 seconds amid millions of videos. Prioritize high-contrast faces with exaggerated emotions (shock, joy, intrigue) pulling viewers in—human brains are wired for them. Add 3-5 bold words like "AI Killed My Job?" or guest names in huge, readable font overlaying a relevant image (episode screenshot or graphic). Use layouts like central focus (face + hook text) or asymmetrical energy for dynamic shows. High contrast (bright text on dark backgrounds) and negative space ensure clarity at small sizes.​​Avoid Clickbait TrapsClickbait erodes trust: thumbnails promising "Shocking Twist!" must deliver in the first 30 seconds, or viewers bounce and YouTube penalizes retention. Match visuals to content—a surprised face for real surprises, not filler talk. Titles should intrigue honestly: "Why Dads Feel Alone (And How to Fix It)" pairs with a thoughtful host expression, not fake drama. Track CTR in YouTube Analytics and A/B test to refine what converts without misleading.​​Podcasters benefit most by treating thumbnails as episode teasers: they build a visual feed that feels premium and bingeable, turning casual clicks into subscribers.Key takeaway: Great thumbnails blend your brand's consistency with emotional hooks that truthfully preview value, fostering audience love through reliability, not tricks___Helping Podcasters Everyday! https://howtopodcast.ca/We would love to hear from you - here is our listener survey!https://forms.gle/GbrFv9DGszV8N4PW6

E552 - Build Podcast Playlists That YouTube Loves And That Listeners Can't Quit

Episode 552 - Build Podcast Playlists That YouTube Loves And That Listeners Can't QuitPlaylists can quietly double the impact of a YouTube podcast when they are treated as part of the show design, not an afterthought. For podcasters, the goal is to make it effortless for a viewer to press play once and then keep watching or listening in sequence1. Use a dedicated podcast playlistYouTube treats a podcast as a playlist, so every show should have one clearly labeled, dedicated playlist that contains only full episodes. Give it the exact show title plus a few keywords (for examplexample: “Dad Space Podcast for Dads | Fatherhood, Parenting, Mental Health”) so it is obvious to both humans and search.​Avoid generic playlist names like “Episodes” or “Season 1”; they do nothing for discovery.​Put this playlist front and center on your channel home so new visitors know exactly where to start.2. Order and structure for binge listeningThink of your main playlist as your “box set.” The order and internal links should encourage viewers to keep going.​For narrative or highly sequential shows, sort the playlist “oldest first” so people naturally start at episode 1.​For topical shows, you can keep “newest first,” but always make sure each episode’s end screen points to the next logical episode or the master playlist.​Add chapters and clear titles so viewers can jump within an episode without leaving the playlist.3. Optimize every episode inside the playlistPlaylists boost session watch time, but only if each video is optimized to get the click and hold attention.​Use strong, benefit-driven titles (around 70 characters) and consistent, recognizable thumbnails that signal “this is the same show.”​Write search‑friendly descriptions with key topics, timestamps, and links to your audio feeds or website; this helps both YouTube search and Google.​Enable captions or upload transcripts to give YouTube more text to index and to improve accessibility.4. Create supporting playlists for discovery pathsBeyond your main “podcast playlist,” build smaller themed playlists that group episodes by topic or audience.​Examples: “Podcasting Gear & Tech,” “Mindset for Creators,” “Live Q&A Replays.”Add each episode to the main podcast playlist plus one or two relevant topical playlists to create multiple entry points into your catalog.​Use these supporting playlists as links in descriptions, end screens, and pinned comments to funnel viewers deeper into related content.5. Tie playlists into Shorts and communityFor podcasters, playlists are the destination; Shorts and community posts are on‑ramps.​​Turn key moments into Shorts and always link the full episode or main playlist in the caption and end screen.Use pinned comments on long episodes: ask a question, pin your own answer, and link to the main playlist or a “best first episode” playlist.Share new or refreshed playlists in community posts when you hit milestones (“Start here if you’re new to the show”).Key takeaway: Treat playlists like curated series, not storage bins. When your main podcast playlist is clearly branded, well‑ordered, and supported by topical playlists, Shorts, and smart linking, you turn one casual view into a multi‑episode listening session that grows both watch time and loyal subscribers____Helping Podcasters Everyday! https://howtopodcast.ca/We would love to hear from you - here is our listener survey!https://forms.gle/GbrFv9DGszV8N4PW6