Superhero Leadership with Peter Cuneo

Episode 6 - Cash, Control, And The Comeback

In this episode of The Marvel Mindset, former Marvel CEO Peter Cuneo breaks down what truly defines a successful business turnaround, revealing why nine out of ten fail and what separates the rare wins from the rest. Drawing from his own experience across multiple recoveries, Peter explains why sustained growth in revenue, sales, and—above all—cash flow over three consecutive years is his ultimate benchmark, and how disciplined cost control combined with breakthrough advertising can drive growth even in the most challenging situations. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 5 - The Iron Man Moment

In this episode of The Marvel Mindset, former Marvel CEO Peter Cuneo reveals the disciplined strategy that transformed Marvel from post-bankruptcy into a $4.5 billion acquisition by Disney. He breaks down how relentless cash management, a powerful licensing model with studios like Sony and Fox, and the bold launch of Marvel Studios — capped by the breakout success of Iron Man — reshaped the company into a global entertainment powerhouse and permanently changed the business of superheroes. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 4 - When Titans Clashed: The Battle for Marvel

In this episode of The Marvel Mindset, former Marvel CEO Peter Cuneo takes listeners inside Marvel’s turbulent journey from comic book origins during the Great Depression to its stunning collapse into bankruptcy in the 1990s. He unpacks the rise of iconic characters like Captain America, the boom-and-bust collectibility craze, and the risky financial decisions that nearly destroyed the company, while revealing the fierce corporate battles involving Ronald Perelman, Carl Icahn, and Isaac Perlmutter that set the stage for Marvel’s historic comeback. Learn more about your ad choices. Visit megaphone.fm/adchoices

Episode 3 – “Building the Wheel”

Former Marvel CEO Peter Cuneo reveals the strategic framework that transformed Marvel from a fragile post-bankruptcy company into a multi-billion-dollar entertainment powerhouse. Using his now-famous “wheel” and “pond” analogies, Cuneo explains how Marvel’s intellectual property became the hub for explosive growth—expanding into video games, blockbuster films, and ultimately the launch of Marvel Studios itself. This episode breaks down how bold, precisely timed decisions—and a disciplined change model—turned one shaky spoke into a global empire. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Marvel Mindset - Episode 2: Inside Marvel’s Financial and Cultural Crisis

Episode 2 Description:In this episode of The Marvel Mindset, Peter Cuneo dives deeper into the defining principles of successful corporate turnaround leadership, using Marvel’s dramatic revival as a real-world case study. Drawing from his experience leading seven major recoveries across global industries, Peter breaks down the financial, strategic, and cultural factors that determine whether a struggling organization can truly rebound. With candid insights into Marvel’s own crisis years—marked by instability, misalignment, and a dire balance sheet—he illustrates how disciplined financial management, cultural integrity, and decisive leadership set the stage for one of the most celebrated business transformations of the modern era. This episode offers essential guidance for leaders navigating complexity, change, and high-stakes decision-making. Learn more about your ad choices. Visit megaphone.fm/adchoices