The Six Figure Personal Stylist Podcast

How Asma Parvez Built a Thriving Styling Business Without Sacrificing Her Life

Asma Parvez’s career has been anything but linear. Yet, her unwavering conviction has carried her through every reinvention. From her early days of anonymously blogging about modest fashion to styling women for magazine covers, and becoming the trusted image partner for powerhouse founders, her path reveals what it actually looks like to build a purpose-driven styling business while navigating motherhood, faith, visibility fears, burnout, and a child with special needs.Asma’s story is compelling because it refuses the myth of effortless success. And what emerges is a portrait of a woman whose business is grounded in integrity, sustainability, and a profound belief in women’s inherent power. She’s an example of how the transformation you lead begins with the transformation you claim.In this episode of The Six Figure Personal Stylist Podcast, we explore how Asma balances her ambition with family, her spirituality with strategy, her creativity with structure, and her personal evolution with professional responsibility. She shares openly about the limits she protects, the confidence she had to develop, and how stepping into visibility became an act of service (not self-promotion).1:53 – How a creative outlet became the seed of a now-high-visibility styling business4:28 – What inspired Asma to reach out to me for mentorship (before I started the consultancy)8:00 – The internal shift that allowed Asma to confidently style powerful women across industries12:22 – The leap of courage that turned into discernment, where everything about Asma’s confidence and impact changed 14:34 – Why Asma’s niche began one way, then expanded far beyond what she expected16:45 – How Asma’s personal and professional approach to style prioritizes sustainability18:34 – How Asma became a personal stylist to Poppi founder Allison Ellsworth22:21 – Why being visibly Muslim didn’t limit trust in Asma’s personal power or ability to style non-Muslim women, but clarified it26:08 – What Asma’s faith taught her about identity, conviction, and the deeper purpose of visibility28:55 – Asma’s approach to running her business while caring for a special-needs daughter and protecting her own mental health33:07 – Why you’ll never “make it” and just be done35:29 – The strategic shift that allowed Asma to return from burnout stronger, clearer, and more magnetic39:33 – The dream she's now stepping toward and why it aligns perfectly with the work she already does42:20 – The importance of willingly going through transformation yourself to be a transformational stylistMentioned In How Asma Parvez Built a Thriving Styling Business Without Sacrificing Her LifeStyled by Asma | Instagram | Facebook | LinkedInHaute HijabHow Erin Stoll Turned Showing Up Into a Six-Figure Styling CareerBook a Discovery Call with NicoleFollow Nicole on InstagramLeave a rating and reviewStop waiting for permission to own your expertise. Booked, Profitable, and Magnetic shows stylists how to charge what they’re worth and attract high-end clients. 8 episodes, $22.Get immediate access here.

What's Actually Keeping Personal Stylists Stuck Below Six Figures

So many talented professionals still feel stuck, overworked, and miles away from a six-figure business. It’s not a lack of demand, a saturated market, or even a shortage of clients willing to pay premium rates. The real problem is deeper and far more structural.Stylists have blind spots in shaping how they present themselves, market their services, and interpret their role in a world where influencer culture and outdated coaching advice have reshaped expectations. I see the patterns every day: stylists selling services they don’t yet understand, marketing like influencers instead of experts, and unintentionally training clients to undervalue their work.In this episode of the Six Figure Personal Stylist Podcast, I'm revealing why promising confidence is not only irresponsible, it’s destroying trust and credibility in the industry. I’ll offer a powerful reframing of what truly creates transformation for clients so you can step into legitimacy, sharpen your positioning, and rise to the standards required for premium, future-proof styling in an AI-driven world.3:48 – What happens when stylists market services they’re not fully equipped to sell6:00 – How a common misunderstanding about “transformation” is derailing entire businesses11:49 – Your job as a stylist that instantly elevates your legitimacy and client quality17:09 – Why promising confidence attracts the exact clients who drain your energy21:20 – What most business coaches are missing and how it misleads stylists at every level26:51 – The skills (that only humans can fill) you must develop to be competitive and command higher ratesMentioned In What's Actually Keeping Personal Stylists Stuck Below Six FiguresThe Booked, Profitable, and Magnetic Private PodcastIncome Accelerator WaitlistFollow Nicole on InstagramLeave a rating and reviewStop waiting for permission to own your expertise. Booked, Profitable, and Magnetic shows stylists how to charge what they’re worth and attract high-end clients. 8 episodes, $22.Get immediate access here.

Why Enclothed Cognition Isn’t Doing What Stylists Think It Is

Most stylists love the idea of transformation. They love saying their work helps clients “feel confident,” “think better,” “earn more,” and “step into their next-level selves.” Unfortunately, very few understand why any of that would be true or that there is real, validated psychological research that explains exactly how clothing changes behavior, cognition, and self-perception. Transformational styling isn’t a buzzword. It’s a methodology that requires structure, awareness, and a willingness to let clients do the internal work that only they can do. Client-led reflection and psychological frameworks play a bigger role in styling than mood boards or outfit approvals ever could.In this episode of the Six Figure Personal Stylist Podcast, I'm pulling back the curtain on a concept that has been circulating in the styling industry for years but rarely understood beyond a surface-level talking point: enclothed cognition. I’ll explain what it is and how personal stylists can create repeatable, transformational results by guiding clients to assign meaning to clothing through a structured three-part process. You’ll learn why most stylists unintentionally skip the very steps that make transformation possible and how missing these steps leads to inconsistent client results, low repeat client rates, and styling work that never lives up to the promises made in the marketing.1:02 – Enclothed cognition explained and how my early work as a research assistant shaped the foundations of my styling philosophy7:10 – The study that reveals how enclothed cognition brings psychological meanings of clothing to the surface8:45 – How cognitive frameworks around clothing impact the thinking and behavior of the wearer10:40 – The personal stylist problem that leads to superficial, non-repeatable transformations14:02 – Transformational vs transactional styling boiled down to a single difference18:05 – Three essential touchpoints to create meaning that triggers client transformation (and why skilled stylists charge more)23:32 – Business implications of implementing the touchpoint process for transformational styling25:27 – Transformational styling requirement, a cautious note for stylists, and final takeawayMentioned In Why Enclothed Cognition Isn’t Doing What Stylists Think It IsBig Dress Energy: How Fashion Psychology Can Transform Your Wardrobe and Your Confidence by Shakaila Forbes-BellIncome Accelerator WaitlistFollow Nicole on InstagramLeave a rating and reviewStop waiting for permission to own your expertise. Booked, Profitable, and Magnetic shows stylists how to charge what they’re worth and attract high-end clients. 8 episodes, $22.Get immediate access here.

The Real Reason Your Engagement Is Down and Your Content Isn’t Converting

You're posting. You're showing up. You're doing all the things. And nothing's moving. Your views are down, no one's engaging, and you're not getting any sales. So you blame the algorithm, blame the economy, and tell yourself people just aren't hiring stylists right now. But when I open up your account and look at your last ten posts, it's immediately clear what's happening—you're letting AI speak to your audience for you.Personal styling is a high-touch, high-trust industry. You cannot expect people to let you influence how they show up in the world if you're hiding behind a robot. You cannot sell a transformation through captions that sound like they were written by ChatGPT. I don't care how consistently you're posting if you're not actually showing up.In this episode of the Six Figure Personal Stylist Podcast, I'm telling you why your content isn't working, what Instagram is actually doing to AI-generated captions, how platforms are detecting and deprioritizing this stuff, and how to get back to showing up like a human being who actually cares about the people you're trying to help. It's not an easy conversation, but this industry needs to hear it.1:46 – The truth about the lack of engagement with your AI-generated content7:34 – A common misunderstanding about working in an industry like personal styling 10:21 – How you can responsibly use AI to help you with your content11:39 – Another hidden factor behind the failure of your AI-generated content to engage others online13:10 – How the rise of in-person styling reveals an element that can’t be replicated virtually16:55 – What to do to fix your marketing content (with or without using AI)19:52 – Radical responsibility and what stylists need to prepare for nowMentioned In The Real Reason Your Engagement Is Down and Your Content Isn’t Converting Creative CEO CoachingFollow Nicole on InstagramLeave a rating and reviewStop waiting for permission to own your expertise. Booked, Profitable, and Magnetic shows stylists how to charge what they’re worth and attract high-end clients. 8 episodes, $22.Get immediate access here.

How to Handle the Emotional Hangover After a Bad-Fit Client

Every personal stylist has that one client who leaves you questioning everything you thought you knew about your business, your talent, and even yourself. You saw the red flags, but scarcity, fear, or hope told you it would be fine. And then it wasn’t. What follows isn’t just frustration; it’s an emotional hangover that lingers long after the final invoice is paid.In this episode of The Six Figure Personal Stylist Podcast, I’m going deep into what happens when a bad-fit client crosses your path and how to use that experience to build a stronger, more sustainable business. You’ll discover what these uncomfortable moments reveal about you and how you can turn them into tools to help you filter clients with honesty and authority so that you stop trading your time and energy for short-term validation and start running a business that supports you financially and emotionally.2:23 – The problem with my worst-fit client and why I ignored the red flags6:44 – What your bad-fit client situation is telling you about yourself as an entrepreneur10:27 – Examples of red flags and the pattern, cost, and emotional hangover of accepting bad clients13:35 – The worst thing you can do when you’ve said “yes” to the wrong client and what to do instead18:05 – How the bad-fit client experience can benefit you and your business21:21 – Questions to ask when you’re feeling the sting of a bad client situationMentioned In How to Handle the Emotional Hangover After a Bad-Fit ClientCreative CEO CoachingFollow Nicole on InstagramLeave a rating and reviewStop waiting for permission to own your expertise. Booked, Profitable, and Magnetic shows stylists how to charge what they’re worth and attract high-end clients. 8 episodes, $22.Get immediate access here.