Podcasting 2.0 in Practice

What is Podcasting 2.0, how do I use it, and why should I bother?

In this new course-style podcast we’ll look at the ways that Podcasting 2.0 features – also known as tags – can help podcast creators with discovery, interactivity, and monetization, and help listeners to support and contribute to the success of their favourite shows.I will be joining you in your learning as I chat with guest experts and ask the questions • What is the ‘thing’? • How can it enhance my listening or podcasting experience? • How do I do it?The show features ‘learning’ and ‘practice’ episodes, so will guide you through the process of doing the ‘thing’ as a listener and a creator, including tailored guidance for specific apps and hosts, supplemented by imagery and links in the chapters – you’ll learn about those too!Please Follow or Subscribe to have the first episode of this exciting interactive new show pop up in your app when it launches in January 2025.Find podcasting resources, links and extra listening at Creativityfound.co.uk/podcastingSupport the showYou can financially support Podcasting 2.0 in Practice here. Thank youDisclaimerThings change. Technologies improve. What is discussed in this episode is correct as of time of episode release.With thanks to:Cover design by The Pink OctopusTheme music City Vibe from KetsaAdditional music Nova Search available on Pixabay

What to Expect

Why have you made this podcast Claire? And why should we bother to listen?In this introductory episode of Podcasting 2.0 in Practice, find out who I am and why I chose to make this show.You'll also learn how the show works, since this is not a passive listen but an interactive course.Find podcasting resources, links and extra listening at Creativityfound.co.uk/podcastingDisclaimerThings change. Technologies improve. What is discussed in this episode is correct as of time of episode release.Support the showYou can financially support Podcasting 2.0 in Practice here. Thank youWith thanks to:Cover design by The Pink OctopusTheme music City Vibe from KetsaAdditional music Nova Search available on Pixabay

How Will This Help Me?

Let's talk about the three main hurdles faced by podcasters and podcast listeners, and start to consider how Podcasting 2.0 can help us leap effortlessly over them.Before we get onto the features – or tags – of Podcasting 2.0 – basically the things that you can do – I want to focus on why you need them and how they can help you, without going into the details of what they are – yet.Features of Podcasting 2.0 can offer solutions to common problems that podcasts experience around: DiscoveryInteractivityMonetizationSam Sethi and I look into how these problems affect podcasters and listeners, and touch on how the rest of this course will start to present solutions to these common problems.Find podcasting resources, links and extra listening at Creativityfound.co.uk/podcastingDisclaimerThings change. Technologies improve. What is discussed in this episode is correct as of time of episode release.Support the showYou can financially support Podcasting 2.0 in Practice here. Thank youWith thanks to:Cover design by The Pink OctopusTheme music City Vibe from KetsaAdditional music Nova Search available on Pixabay

Traditional Monetization

Before we look into some of the monetization options within Podcasting 2.0, let's consider those that are traditionally recognized as income streams for podcasters. In this episode, Sarah Ferris and I discuss the pros and cons of:Paid advertisingSourcing sponsorsSubscription models like Patreon, Buy Me a Coffee and Apple SubscriptionsAffiliate marketingWe also ask:How much can podcasters expect to get paid?How much extra work is needed – for example sourcing sponsors, preparing extra content for subscribers?Find podcasting resources, links and extra listening at Creativityfound.co.uk/podcastingDisclaimerThings change. Technologies improve. What is discussed in this episode is correct as of time of episode release.Support the showYou can financially support Podcasting 2.0 in Practice here. Thank youWith thanks to:Cover design by The Pink OctopusTheme music City Vibe from KetsaAdditional music Nova Search available on Pixabay

Value for Value

The concept of value for value in the podcasting world explores how listeners who gain value from a show can return that value in the form of time, talent or treasure – or all three, which. would be nice!David and Leila Medus share their experiences and insights of listener support for their show Fun Fact Friday, and discuss the importance of communicating this model to listeners, encouraging them to contribute in ways that resonate personally, such as sending thoughtful gifts or feedback. We discuss:The value for value ethos.What is meant by ‘time, talent and treasure’.How to tell your listeners the ways they can help you.Find podcasting resources, links and extra listening at Creativityfound.co.uk/podcastingDisclaimerThings change. Technologies improve. What is discussed in this episode is correct as of time of episode release.Support the showYou can financially support Podcasting 2.0 in Practice here. Thank youWith thanks to:Cover design by The Pink OctopusTheme music City Vibe from KetsaAdditional music Nova Search available on Pixabay