Medical Sales Guru Podcast

Insights from The Value Analysis Whisperer – Mark Copeland

In this episode of the Medical Sales Guru podcast, Mace Horoff interviews Mark Copeland, known as the ‘value analysis whisperer.’ They discuss essential advice for new medical device sales representatives, including the importance of mentorship, learning medical terminology, and building relationships within the healthcare community.   Mark shares his insights on leveraging technology, establishing a personal brand, and mastering sales techniques to excel in the competitive medical sales field. The conversation emphasizes the significance of commitment, continuous learning, and doing what’s best for the patient. In this engaging conversation, Mark Copeland and Mace Horoff delve into the intricacies of medical sales, emphasizing the importance of continuous learning, building relationships with doctors, and the evolving dynamics of the healthcare industry. They discuss strategies for networking, the significance of understanding business terminology, and the role of nurses and hospital leadership in decision-making.   The dialogue also highlights the value of mentorship, the necessity of a professional appearance, and the art of negotiation, all while maintaining a light-hearted tone that makes the insights accessible and relatable. __________________   For more details about the complimentary masterclass and FREE registration, visit https://MedicalSalesEdge.com. #medicalsalesrep #healthcaresales #medtech #medicaldevicesales

STOP SETTLING: How Playing it Safe is Killing Your Medical Rep Career in 2024

The role of a medical sales representative involves navigating intricate dynamics with healthcare professionals. These professionals hold significant authority in determining a salesperson’s access and the fate of a product. Consequently, many representatives opt to play it safe, fearing potential alienation that might hinder future sales opportunities. This cautious mindset often results in medical reps becoming commodity salespeople who fail to distinguish themselves in a crowded marketplace.  In this podcast, Mace delves into the critical importance of accurately assessing one’s competencies in a field where shortcomings can have serious consequences. Break away from playing overly safe, acquire indispensable skills, and set the stage for a successful long-term career in medical sales. For more details about the complimentary masterclass and FREE registration, visit https://MedicalSalesEdge.com. #medicalsalesrep #healthcaresales #medtech #medicaldevicesales

The Most Most-Overlooked High-Value Medical Sales Skill

Medical sales requires many skills, such as relationship skills, selling skills, and product knowledge. But there is one essential skill set that gets little attention. Competency in this area is often assumed. Big mistake! Learn what it is, why it’s necessary, and some ways for you to start gaining and using it now.

Managing The Financial Blindspots For Medical Sales Professionals

Medical sales professionals have much on their plates: sales calls to plan, sales calls to make, customer service activities, etc. It’s all about building a business to generate as much income as possible. This all requires a strategy and a plan, but do you have a plan for your financial future? In this episode, I … Continue reading Managing The Financial Blindspots For Medical Sales Professionals →

How to up your medical sales game in a changed world

The world has changed A LOT…over the last two years. It’s changed for your accounts, the stakeholders in your accounts, it’s changed for patients, and it’s changed for you. In this episode, I’m allowing you to listen to the October 2021 monthly call I recorded for my Medical Sales Academy members. I’ve never done this … Continue reading How to up your medical sales game in a changed world →