777: Grow Your Personal Brand & Your Nonprofit – Tony Martignetti Nonprofit Radio
This Week: Grow Your Personal Brand & Your Nonprofit As a nonprofit leader, you can build your personal brand and watch benefits accrue to both you and your organization. With the right messaging, strategy, consistency, and authentic connection, your individual and nonprofit brands coexist, and each sees increased visibility and impact. Emmy Award winner Bofta Yimam, founder of StoryLede, explains it all. There’s more at tonymartignetti.com
776: Bring Fun To Evaluation & Impact Data – Tony Martignetti Nonprofit Radio
This Week: Bring Fun To Evaluation & Impact Data Kayla Meyers reveals the fun in what may sound dull, through braids, data galleries and data escape rooms. She distinguishes between outputs, outcomes and impact, and explains the disconnect between traditional evaluation and the impact measurement we need in today’s environment. She helps you recognize common evaluation challenges and sets you up to overcome them. Kayla is the founder of Bridgepoint Evaluation. There’s more at tonymartignetti.com
775: Monthly Giving Matters – Tony Martignetti Nonprofit Radio
This Week: Monthly Giving Matters First, Dana Snyder shares info on the Global Monthly Giving Summit later this month. Then, she shares what she knows about how to launch or grow your monthly sustainer fundraising. How to convert one-time donors to recurring donors. What to name your program. When to ask your sustainers to upgrade. What to give your sustainers. Storytelling. The importance of consistency. And more. Dana is the founder of Positive Equation. There’s more at tonymartignetti.com
774: Put Passion & Fun Into Your Fundraising – Tony Martignetti Nonprofit Radio
This Week: Put Passion & Fun Into Your Fundraising Ben Cooley brings his energy and warmth as he shares his thinking on intimate donor events; savvy stewardship (Thanking is banking!); your major donor conversations; the critical role of leadership in fundraising; and, a lot more. He’s founder and CEO of Maxwell & Marie. There’s more at tonymartignetti.com
773: Thrive Amid The Digital Transformation – Tony Martignetti Nonprofit Radio
This Week: Thrive Amid The Digital Transformation The digital marketing we grew up with is no more, mostly due to Google AI Overview and all the other Artificial Intelligence surrounding us. We’ve talked about this and Lou Kotsinis brings his perspective. What is zero-click marketing and how can your nonprofit exploit it? What new role does your website play and what are best practices now? Plus much more. Lou is CEO and co-founder of BCS Interactive. There’s more at tonymartignetti.com