PodCraft by Alitu: Honing the Craft of Podcasting

PodCraft by Alitu: Honing the Craft of Podcasting

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82 Followers 282 Episodes
Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting...
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Episode List

Podcast Predictions 2026: What Fails, What Survives, and What Thrives?

Jan 26th, 2026 5:34 AM

What will podcasting actually look like by the end of 2026, once the hype settles and habits stick?In this episode, we make grounded predictions about where the medium is heading and what creators may want to do less of. We examine the growing pushback against video-first shows that neglect audio listeners, why audio-only content may regain strength, and how screen fatigue could reshape creator priorities.We also look at the future of tools and platforms. Where AI editing genuinely saves time, where it risks flattening personality, and why rougher, more human solo content may become more valuable rather than less. We explore distribution too, including what might come next from Spotify, whether Apple Podcasts is likely to evolve, and why open RSS still matters even as video grows.Finally, we wrap up by looking ahead. Which formats are likely to thrive, how monetisation and advertising may shift, and how creators can decide what is actually worth their time.Podcraft is brought to you by Alitu and The Podcast Host

Podcasting in 2026: What Still Matters (and What Doesn’t)

Jan 19th, 2026 6:08 AM

Do you still need all the “must-do” podcasting advice that gets recycled every year, or has some of it quietly expired?In this episode, we revisit a long list of podcasting essentials and ask one question of each: Does this still matter in 2026? We look at what still earns its place, what has changed, and what you can stop worrying about entirely.The focus is on practical decisions, not trends. When consistency helps and when it gets in the way, why some advice was never essential to begin with, and how much effort makes sense depending on whether your show is a hobby, a growth project, or a business.The thread throughout is simple. Understand why you are doing something, not just whether you have been told you should.Do you still need...A podcast website?A podcast trailer?Apple Podcasts reviews?A microphone?A consistent format or length?To launch with three episodes?An email list?To add metadata to your files?Interview guests?An RSS feed?To listen back to your episodes?Also mentionedGet in touchPodpagePodcast trailer guideUsing Rephonic to find collaborators The Samson Q2U micPodcraft is brought to you by Alitu and The Podcast Host

Using Copyrighted Music or TV/Radio Clips in Your Podcast

Jan 12th, 2026 6:24 AM

Can you legally use music, TV clips, or radio audio in your podcast, or is it a fast track to takedowns and trouble?In this episode, we unpack how copyright actually works for podcasters. What fair use really means, why it is a legal defence rather than permission, and where creators most often get caught out. We look at the practical risks, including automated copyright detection, platform removals, and takedown requests from rights holders.A quick note before you listen: we are not lawyers. This episode is based on our experience and understanding of how copyright is applied in practice, not legal advice. If you plan to rely on a fair use defence, you should understand the risks involved and make that call deliberately.Our conversation also widens into modern podcasting workflows. We discuss why video podcasts still need to work as audio-first shows, how many “video listeners” are actually listening in the background, and how relying on visuals can quietly break the experience for most of your audience.MentionedWhere to Get Podcast MusicThe Maono PD200W Hybrid Mic (affiliate link)The One Essential Rule Video Podcasters Can't IgnoreGuardian piece on some video podcasts making for bad audio experiencesPodcraft is brought to you by Alitu and The Podcast Host

Why Showing Up Long Enough Changes Everything [Classic]

Jan 5th, 2026 5:58 AM

Almost all the benefits of podcasting stem from one thing – and that’s consistency. If you publish quality content over a prolonged period of time, you eventually hit a critical mass of episodes you can now call your “back catalogue” – and it’s a powerful tool.On this episode of Podcraft, we’re going to look at the benefits of this published body of work, which includes the ability for new listeners to binge your content, as well as providing you with a tonne of repurposing options, too.Following up on our previous episode, From Doubt to Determination, we’ll also continue to explore the barriers and challenges our Indiepod Legends have faced, as well as how they’ve overcome them. It’s another value-packed programme filled with lessons, takeaways, and motivating anecdotes!The PodcastsBring Your Product Idea to LifeThe Joy of CruisingWild for ScotlandTravel N Sh!tBoard Game Design LabShe Well ReadFighting ThroughLush LifeThe One Percent Better RunnerThe Savvy Social PodcastThe Euro TripI Should Be WritingPodcraft is brought to you by Alitu and The Podcast Host

How Much Do You *Really* Know About Podcasting? The End-of-Year Quiz

Dec 29th, 2025 5:14 AM

We test your podcasting knowledge in a series of quizzes and challenges. Along the way, we tackle industry stats, listener behaviour, gear trends, and a mix of real and not-so-real podcasts, while reflecting on the numbers and themes that shaped podcasting over the past year.Podcraft is brought to you by Alitu and The Podcast Host

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