61: Social Media Prospecting Do’s and Don’ts

In this episode, we discuss prospecting on social media. Many network marketers struggle with this task and end up spending hours of time and effort with no results. The number one mistake I see network marketers make while prospecting on social media is putting a business offer into their initial message to a prospect before they even know if they are open to it. It gets even worse when a link is included in that initial message. If you are doing that, you need to stop immediately. So how do we approach prospecting? The copy and paste strategy may have worked years ago, but in today’s world you HAVE to make it conversational. Think of it as having a conversation with someone. In your initial message, only say what you would feel comfortable saying to someone face to face. Whether you’re a skilled network marketer or you’re just starting out, this episode will benefit your approach to prospecting on social media. People are extremely wary of the internet, which means connecting with people on a personal level is more important than ever. Make those connections first and foremost BEFORE making your offer. You can find at http://bobheilig.com/SocialMediaScripts a free PDF script guide that will be used and referenced throughout the episode. Hopefully you get a ton of value out of the training, feel free to share the episode with anyone that you think it could help! For more great free training like this, make sure you go to www.BobHeilig.com.