Today we’re talking about money and reaching that elusive goal of a six-figure salary. I really believe that all of you have the potential to be making $100k per year (or more.) Here are five tips on how you can get to a six-figure income.
1. ConvictionYou need to believe that you are selling the absolute best product someone can buy. People can tell when you’re not convicted about what you’re selling and that will end with you not making the sale. Really believe that you are doing right by your customer and that they are getting a premium product.
2. Educate yourselfYou are a business owner, you are in charge of marketing and sales. You need to be continually educating yourself on how you can do a better job, how you can make more sales, and how you can share value with your clients.
3. PersistenceKeep going even if you get a lot of “No’s”. Every time you get a no is an opportunity to refine and practice your sales skills, and you’re getting closer to the “Yes”.
4. Selling is a good thingThe exchange of goods or services for money is an amazing thing. It’s energizing for both parties and results in a win-win situation. Make selling your friend and get comfortable with it — it can actually be a lot of fun!
5. Be a humanDon’t be a robot when selling. Listen, care, and show empathy for your client and the sales will follow! Your potential clients are humans just like you and they want to be treated as such.
“Sales and marketing are the lifeblood of our businesses. These are the things that make our businesses thrive. This is what makes them grow and what makes them survive!”
Main Takeaways Sales and marketing are the core of your business — don’t fight it, instead learn everything you can about it. Provide a high-quality product to your customers and really believe that you are delivering something of value. Value your customers by listening to them and treating them as you want to be treated. Links How I Raised Myself from Failure to Success in Selling by Frank Bettger Why She Buys: The New Strategy for Reaching the World’s Most Powerful Consumers by Bridget Brennan