Arbitrage Strategies: The #1 Rule to Decide Who Acquires a Customer

2022-08-25

Hey Performance Marketers,What comes to your mind when you hear this Dan Kennedy quote (which was also quoted by Russell Brunson) - "Whoever pays the most to acquire a customer wins"?I know many people have misunderstood this, so I want to dive deeper into this subject with simple Math while also sharing with you some valuable arbitrage strategies you can use.Remember, though, that there are a lot of variables to consider before you decide to pay more for acquiring a customer and before even Google would award you with relevant traffic. In today's ...

Hey Performance Marketers,

What comes to your mind when you hear this Dan Kennedy quote (which was also quoted by Russell Brunson) - "Whoever pays the most to acquire a customer wins"?

I know many people have misunderstood this, so I want to dive deeper into this subject with simple Math while also sharing with you some valuable arbitrage strategies you can use.

Remember, though, that there are a lot of variables to consider before you decide to pay more for acquiring a customer and before even Google would award you with relevant traffic.

In today's episode, I'll talk about…

- cost per click vs. revenue per click

- how can you afford to pay more for acquiring leads

- how Google makes money from ads

- how do you become the most valuable offer to them

- and more….

Tune in now as we dive deeper into the numbers with these arbitrage strategies and the absolute truth behind the saying - "whoever pays the most to acquire a customer wins."

So let's waste no time and dive in!

Key Takeaways: