As the air cools and the leaves begin to fall, I'm reminded that every season has a purpose. For me, fall has always represented reflection and renewal — both in life and in business. In every role I've ever held, fall was the time to plan and budget for the following year, and that rhythm has stayed with me. Now, as the founder of Prosper for Purpose, I find that Q4 is not a time to slow down — it's actually one of our busiest seasons. Many new clients come to us ready to align their messaging, refine their strategies, and prepare for a strong start to the new yea...
As the air cools and the leaves begin to fall, I'm reminded that every season has a purpose. For me, fall has always represented reflection and renewal — both in life and in business.
In every role I've ever held, fall was the time to plan and budget for the following year, and that rhythm has stayed with me. Now, as the founder of Prosper for Purpose, I find that Q4 is not a time to slow down — it's actually one of our busiest seasons. Many new clients come to us ready to align their messaging, refine their strategies, and prepare for a strong start to the new year.
In this episode, I explore the symbolism and significance of the fourth quarter — how, just like farmers, we can harvest what we've built while also sowing the seeds for what's to come.
I share how to:
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Celebrate your harvest — take time to acknowledge what you've achieved, even if you didn't hit every goal.
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Evaluate your soil — reflect on your marketing, sales, systems, and team to see what's thriving and what needs to change.
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Plant your seeds — begin mapping next year's vision now, so your business is ready to grow when the new year arrives.
The truth is, the harvest is what most leaders miss. We get so focused on what's next that we forget to celebrate what is. But gratitude fuels the energy and optimism we need to finish the year strong — and to step into the next one with purpose and confidence.
As we move through this final quarter, I encourage you to pause and ask yourself: What will I harvest from this year? And what will I sow for the one ahead?
I also share some exciting news: Prosper for Purpose is about to announce our annual Vision Casting Retreat and a new opportunity to work with me directly on your marketing and PR planning for the year ahead.
Use the link in the show notes to join our email list so you'll be the first to hear about both opportunities — and receive resources to help you finish this year strong and plant the seeds for your most purposeful year yet.
Brand for Good Links
Email your thoughts about this episode: connect@prosperforpurpose.com
Join the Peerless Brands Facebook community by Prosper for Purpose: https://www.facebook.com/groups/peerlessbrands
Follow me on LinkedIn: https://www.linkedin.com/in/lorraineschuchart/
Follow Lorraine on Instagram: @lorraineschuchart
Follow Prosper for Purpose on Instagram: @prosper4purpose
Additional resources from Prosper for Purpose: https://www.prosperforpurpose.com
Episode Link: https://theprosperproject.libsyn.com/website/episode-161-q4-what-will-you-harvest-and-what-will-you-sow
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