Michael Arrowsmith, CDO of Pinch A Penny

On this episode, Zack Fishman sits down with Pinch A Penny’s CDO Michael Arrowsmith to discuss the differentiators for the brand, how they use technology to set themselves apart and Pinch A Penny’s plan for the next 12-24 months. Follow Us On Facebook and LinkedIn: @MODRNbusiness @Zjfishman (insta too) @RyanThomasHicks (insta too) HUGE THANK YOU TO OUR SPONSORS: SCORPION INTERNET MARKETING www.Scorpion.co/mb Named the #1 franchise marketing company in America by Entrepreneur Magazine, Scorpion delivers all-in-one solutions for franchise brands looking to defeat disjointed marketing and increase revenue. As a marketing partner, Scorpion assists franchises in the management of branding, website design, online listings, paid advertising, and more, eliminating the need for multiple vendors. To learn more, visit www.Scorpion.co/mb IFPG: www.ifpg.org The International Franchise Professionals Group is the world’s largest and most respected franchise consultant organization. IFPG’s nearly 1,000 members consist of franchisors, franchise consultants, brokers, lenders, attorneys, real estate experts, and other franchise professionals who help individuals through the process of evaluating buying and opening a franchise. As a strictly membership based organization, the IFPG does not participate in any referral fees from franchisor members or brokers, thereby allowing all members to work freely together. The IFPG provides all the tools and support needed to help sell more franchises and close more deals. Far beyond just a network of franchise professionals, The IFPG is a family of established, experienced, and highly professional members of the global franchise community. Title Sponsor of the Summer Tour: Franchisors.com Audio Engineer: Ben Kliever