Ep 2. Creating a tangible brand experience with Teresa Tripodi

This week I’d like to introduce you to Teresa Tripodi, the gifting mastermind and boss lady behind Sherbet Creations. Teresa helps women grow their business with thoughtful gifting strategies. She designs and creates beautiful gifts for all areas of business, be it for events, to show gratitude, birthday or business anniversaries (and more!)! Teresa always supports Australian women led businesses and is passionate about positioning your brand as the hero through the gift giving process.

In this episode we explore:

• Teresa’s extraordinary entrepreneurial background and upbringing
• How she got started in her own business, and how it has evolved
• Lessons she has learned along the way to be more authentic to her own strengths and desires
• What she loves most about her business and why it lights her up like a Christmas tree
• How to source aligned brands to collaborate with
• How gift giving within your business can strengthen your brand, whether that is for e-commerce or service based
• Examples of how you can incorporate gifting into your own business

You can find Teresa @sherbetcreations on Instagram or head straight to www.sherbetcreations.com.au