What Should Photographers Charge? A Realistic Guide to Pricing Your Sessions

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How Much Should You Charge for Photography Sessions? A Simple, No-Stress Pricing Guide

Pricing your photography sessions can feel overwhelming, especially when everyone online seems to be charging something different. In this episode of the Girl Means Business Podcast, we’re breaking down photography pricing in a simple, practical way so you can stop guessing and start pricing with confidence.

Instead of looking at what other photographers charge, we’re focusing on what actually matters: your Cost of Doing Business (CODB) and how to use it to set prices that support your goals, your time, and your life.

In this episode, you’ll learn:

• Why copying other photographers’ prices is the fastest way to burn out
• What Cost of Doing Business (CODB) really means — and why every photographer needs to know it
• The biggest pricing mistakes photographers make (and how to avoid them)
• How to use CODB to set a minimum price you should never go below
• Why confident pricing attracts better-fit clients
• How to adjust your pricing as your business grows

To help you take action, I’m sharing a free CODB worksheet that walks you step-by-step through calculating your own Cost of Doing Business — no complicated math required. You can find the link in the show notes below.

🎁 Free Resource:

👉 Download the Cost of Doing Business (CODB) Worksheet HERE:

If pricing has been holding you back or making you second-guess yourself, this episode will help you gain clarity, confidence, and a pricing structure that actually works for your business.

🎧 Tune in and take the first step toward pricing your photography sessions with intention —

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