How To Sell ”Dog” Frames

There’s always UGLY “DOGS” at the animal shelter that people still love and adopt. But, people don’t adopt ugly frames.     So, instead of returning the “dog frames,” how do you sell them in your optical? Returns are messy, ewww.    You need to learn clever ways to CLEAR THEM OUT and make room for better sellers.    Just face the facts, NOT ALL frames will sell. You need to be prepared for this and proactively use this as a way to give patients great eyewear at a great value. Connect With Us On Social Media!

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