#1150: The sourdough starter
Silent Sales Machine Radio

#1150: The sourdough starter

2026-04-07
Most sellers sit down to source and stare at a blank page every single time. In this episode, Brian and Robin Joy explain why your product database isn't just a spreadsheet, it's a living asset that compounds over time. Learn why the real game isn't finding products to sell, it's building (and feeding) the engine that finds them for you. Plus: the four layers of a healthy starter, why "I'm going to source" is like "I'm going to the gym" without a plan, and how to shift from hunting to harvesting. Special...
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