Giving Tuesday has become a global moment to celebrate generosity. But for believers, it can be much more than a once-a-year opportunity to give. It can become a catalyst to cultivate a lifestyle of intentional, joy-filled stewardship all year long.
Today, we explore how to give with both heart and wisdom—so that our generosity reflects God’s purposes, not merely the moment. Joining the conversation is Al Mueller, founder and CEO of Excellence in Giving and former executive with Morgan Stanley and UBS.
Beyond the Moment: What Giving Tuesday Really RepresentsFor Al Mueller, Giving Tuesday is more than a charitable trend—it’s an invitation.
“Giving Tuesday is a great opportunity to begin acting on generosity,” he says, “but it’s also a moment to pause and align with God’s purposes.” Al reminds us of Paul’s words in 2 Corinthians 9:7: “Each one must give as he has decided in his heart… for God loves a cheerful giver.”
In other words, generosity is more than an impulse. It is an act of worship. Giving Tuesday can be a spark, but intentional stewardship is the flame that keeps burning throughout the year.
Al summarizes biblical giving with a simple idea: “God gave us both a head and a heart—He didn’t say pick one.”
Wise stewardship holds both together:
Stewardship looks at the Kingdom outcomes we long to see and asks how we can best contribute to them. Some giving is planned, some spontaneous—but all of it can be intentional.
Helping Donors Give With ExcellenceAt Excellence in Giving, Al and his team equip high-capacity givers—often those giving $1 million or more annually—to make well-informed, impactful decisions. They offer research, due diligence, and accountability that help donors shift from reactive to proactive giving.
But these principles, Al emphasizes, are not reserved for the ultra-wealthy.
“Everyone can do their own homework,” he says. “Everyone can ask good questions. Everyone can give intentionally.”
Whether you’re giving $50 or $50,000, evaluating ministries wisely matters. Al recommends starting with three core questions:
Healthy ministries provide clear reporting, measurable outcomes, and transparent leadership. They welcome questions and view accountability as part of discipleship.
Key indicators to review include:
Strong ministries don’t hide their results—they celebrate them.
Red Flags: When to Think TwiceJust as there are markers of strong ministries, there are warning signs that should prompt caution:
Al calls vague visions “ministry hallucinations”—dreams without blueprints. Just as you wouldn’t build a house without plans, you shouldn’t fund ministry without clarity.
A Growing Trend: Collaborative GivingOne of the most exciting developments in philanthropy today is collaborative giving—donors pooling resources to make a larger, more strategic impact.
Pooling resources:
“This model lets donors and ministries accomplish something bigger together,” Al explains.
No donor wants to micromanage, and no ministry seeks to be controlled. But accountability doesn’t mean control—it means clarity.
Al puts it this way: “Accountability is information given, not control taken.”
Trust grows when ministries offer clear plans, measurable results, and honest reporting—what Al calls “a form of blessing” to donors.
The Next Generation of GiversYounger donors give differently than their parents do. They are:
Al believes this next generation will reshape Christian generosity—mainly as significant wealth transfers occur in the coming decades.
Al concludes with a powerful insight: there is a meaningful difference between being generous and being a steward.
In the first century, a steward managed the household, finances, and fields on behalf of the master. The steward’s job was simple: to know the heart of the master and act accordingly.
Stewardship today means:
Generosity is beautiful—but stewardship is a calling.
Growing in Intentional GenerosityWhether you’re giving on Giving Tuesday or cultivating lifelong generosity, the call is the same: give with joy, wisdom, and purpose.
If you want to explore tools to help you give more strategically, you can learn more at ExcellenceInGiving.com. And if you’d like to partner with the mission of FaithFi, visit FaithFi.com/Partner to join us in helping believers integrate faith and financial decisions for the glory of God.
On Today’s Program, Rob Answers Listener Questions:Remember, you can call in to ask your questions every workday at (800) 525-7000. Faith & Finance is also available on Moody Radio Network and American Family Radio. You can also visit FaithFi.com to connect with our online community and partner with us as we help more people live as faithful stewards of God’s resources.
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