Episode 429: How I Can Tell You Are Posting Using AI… and Your Clients Can Too

Are you using AI in your pet business? If so, your content might be coming off as robotic and generic—and your clients can tell. In this episode, I break down how AI is both helping and hurting pet business owners, the biggest mistakes people make, and how to use AI the right way to keep your voice authentic. AI is an incredible tool, but it should enhance your brand, not erase your personality. Too many pet business owners rely on AI for website copy, social media posts, and emails without realizing their messaging starts to sound the same as everyone else. When your brand voice disappears, trust and connection with clients suffer. In this episode, I’ll share the biggest red flags that show AI has taken over your content and why authenticity is critical in the pet industry. Your clients want to connect with a real person, not a polished, soulless business. If your content lacks personality, humor, and warmth, potential clients will look elsewhere. You’ll learn smart ways to use AI so your content stays fresh, engaging, and most importantly—yours. I’ll show you how to tweak AI-generated text so it still sounds like you, how to mix in personal stories, and how to avoid common mistakes that make AI-written content feel robotic. By the end of this episode, you’ll know how to balance AI with authenticity, ensuring your business stands out while still benefiting from technology. Let’s make AI work for you—not against you. Topics Covered & Key Points How AI is making pet businesses sound the same (and how to avoid it) The telltale signs that content was AI-generated (and why it’s a problem) Smart ways to use AI that enhance (not replace) your voice Actionable tips to keep your content fresh, personal, and engaging Timestamp Highlights [04:32] - The biggest AI writing mistakes pet businesses are making right now [09:18] - Why your clients can feel when AI is writing for you [15:45] - The AI strategy I personally use to keep my voice authentic Notable Quotes Your ideal clients don’t care that you offer pet sitting—they care about why YOU are the best choice. If your AI-generated content sounds like it could belong to any pet business, you’re doing it wrong. The goal isn’t to stop using AI—it’s to make sure it sounds like YOU wrote it. Resources Mentioned in This Episode Jump Consulting Mastermind – Learn how to use AI effectively in your pet business Take Action If this episode hit home, do these three things: Subscribe to the podcast so you never miss an episode. Comment below and let me know—are you using AI in your business? Share this with a fellow pet business owner who needs to hear this. Tag me @BellaVasta on Instagram and let’s keep this conversation going. Listen to past episodes: ChatGPT is not Google - Here's Why, Why Your Pet Sitting employees Quit and How to Fix It, 3 Ways To Be A Better Leader In Your Business Today!    Remember, AI is here to stay, but your voice is your biggest asset. Let’s make sure you’re using AI as a tool—not as a crutch.