The Enterprise B2B SAAS Digital Marketing Playbook -- Greg Poirier // CloudKettle

Today we rebroadcast our conversation with Greg Poirier, President at CloudKettle, which is a consultancy that specializes in helping B2B SAAS companies build and optimize the revenue stack from demand generation to renewals. In part 1 of our conversation, we discuss the enterprise B2B SAAS digital marketing playbook. Show Notes

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Greg Poirier: Website // LinkedIn The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter