Pencil Kings | Inspiring Artist Interviews with Today’s Best Artists
Arts:Visual Arts
David Emmons is the owner of Artist Marketing Formula, a company that helps artists and small specialty business owners utilize the power of the internet and social media marketing to successfully—and sustainably—sell online. Before creating Artist Marketing Formula, David spent many years selling his copper and stained glass sculptures at various art fairs. After mastering the life-changing art of selling his products online, David decided to teach others how to create sustainable and profitable online businesses using social media.
In this episode…Gone are the days when a simple phrase like "build it and they will come" sufficed for a marketing strategy. Like other business owners with a powerful product, artists now have to engage in strategic marketing strategies to reach their audience and boost their sales. However, this doesn't have to be an intimidating process—in fact, marketing your art today is easier than you may have imagined.
Artist David Emmons saw first-hand how social media ads could change the way he connected to his fans and buyers. After transitioning from selling at art festivals to selling online, he decided to create a program to help fellow artists create their own profitable and successful online businesses. Since then, his Artist Marketing Formula has guided countless artists and creatives on their journey to creating a sustainable income using effective online marketing strategies.
In this week's episode of Pencil Kings, host Mitch Bowler sits down with fellow creative and Founder of Artist Marketing Formula, David Emmons. Together, they discuss common misconceptions about marketing your art, how to effectively engage with fans and buyers online, and the tools you need to succeed using social media. If you want to find out more about David’s secret sauce to creating sustainable income using online marketing, then stay tuned!
PK 223: The Business of Fine Art
PK 222: How to Launch on Kickstarter
PK 221: 100 Day Artist Challenge
PK 220: Artist Business Money
PK 219: Artist Productivity
PK 218: Creative Authenticity & Composition
PK 217: From Illustrator to Fine Artist
PK 216: Defining Your Art Career Path
PK 215: The 4 Life Stages When People Get Serious About Their Art
PK 214: The Critical "Switch" To Go from Dabbler to Pro
PK 213: Insights From a Rich Life as an Artist
PK 212: Building Meaningful Relationships For Artists
PK 211: Pinterest Promotion for Artists
PK 210: Finding Joy Through Art
PK 209: Three Years Growing on Instagram & What I Learned
PK 208: Growing As An Artist By Living Abroad
PK 207: Up Your Game as a Creative Parent
PK 206: Why You Should Make Art Every day
PK 205: Exploring Creative Side Hustles with Scotty Russell, Perspective Collective
PK 204: Strategies for Starting an Art Career with Allan McKay
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