Analytics Week: Data Cleanliness (Jenn Sturgill // Analytics Angels)

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Today we're continuing our deep dive into a subject that's critically important to marketers in every industry, business, and channel of marketing: analytics. Joining us is Jenn Sturgill, Founder of Analytics Angels, an analytics agency that helps businesses better extract and understand the information that drives them. Yesterday, we talked about data capture and storage, and today we're going to talk about how to maintain data cleanliness. Episode Transcript

Connect with:

Jenn Sturgill: Website  // LinkedIn The MarTech Podcast: Email // LinkedIn // Twitter
Benjamin Shapiro: Website // LinkedIn//  Twitter