Why Serums (and Crystal Therapy Mats) Are Seriously Funny

The easy assumption about POOG, the hilarious, wellness-obsessed podcast by comedians and longtime friends Kate Berlant and Jacqueline Novak, is that it’s a parody or critique of goop. “We’re true believers,” says Berlant. “People—fools—were like, ‘Oh, are you making fun of goop, making fun of wellness?’ And we’re like, ‘No, sweetie.’ And just so everyone is clear, skin care is also wellness. We love it all.” So along with cracking up uncontrollably, goop beauty editors Jean Godfrey-June and Megan O’Neill get to talk about spa treatments, clean beauty, and homemade crystal-healing mats with the women of POOG, the podcast The New Yorker called “a laugh from inside the house that the wellness industry built” on this week’s episode of The Beauty Closet. (For more, see The Beauty Closet hub.)

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