Zack Slingsby on Creating Videos People Actually Want to Watch

What makes some videos "watchable" while others are major snooze fests?Today's guest, Zack Slingsby, takes us inside the world of memorable video production, and how anyone can grow their companies and lead their content marketing initiatives with high quality videos.

Zachary Slingsby is a writer, short film creator, and founder of Human Factor Media, an award winning branded storytelling company that has worked with leading brands and publishers to create videos people actually want to watch.

Zack graduated from Fordham University, received his MFA from the New School and has published in over a dozen creative and industry publications. He believes the ingredient that makes a literary story great is the same that makes for a great video.

His company is based between Nashville, where he lives, and New York City, collaborating with brands to create stories and films instead of ads and interruptions.

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