Today I'm in the studio with Whitney Winkler. We talk about how motherhood was the catalyst for starting her painting journey. Whitney shares what inspired her early designs and why partnerships are important. She also shares how she's developed and shared a diverse product line.
From Whitney Winkler:
Hey! I'm Whitney Winkler. I hail from the heartland of the US, but currently call Memphis, TN home; and a good home it is! I have a steady, gem of a husband, and three little babies who stole my heart and ran away with it. I have always loved to create. I've been a songwriter since I could talk, and I’ve always been a bit heavy-handed with the glitter, if you know what I mean. My sister calls me the "more is more" girl, and it couldn't be more true. As I've grown, I am learning that more of most is more, and that sometimes restraint is the loveliest.
I've always been passionate about beauty and truth. To me, the combination of those two elements is unstoppable. Painting has come along later in life. I am finding that it is another way to question and answer; express emotion, muddle in, and settle into process. It is like no other medium I have encountered. I always walk away from a paint brush energized and refreshed.
My love of beauty draws me primarily to the design aesthetic of art. My favorite design elements are the modern and whimsical. I am always drawn to blues, greens , greys, and pastel everything(s). Natural elements such as florals and rocks can be found in my work, paired with wafty brush strokes and ink bleeds. Soft and clean lines are best when paired. I love bold and feminine; neutral and geometric.
An extrovert at heart, I am most inspired when in community. I am so very inspired by the Memphis and online art community, and how much thought is put into the other. I want my (and all) art to be a spring board for the good of a broader collective, and a boost to the individual heart to boot. Thanks for checking out Whitney Winkler Art. My heart beams and bursts that you came!
Website: https://whitneywinkler.com
Instagram: https://www.instagram.com/whitneywinkler_art/
Facebook: https://www.facebook.com/whitneywinklerart/
Links:
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About The Positively Creative Podcast:
The Positively Creative Podcast was created by Dorothy Collier, artist of Dorothy Art, for creative entrepreneurs. When Dorothy started having a positive outlook on every aspect of her life, including her art career, the creativity and opportunities started overflowing! Join her as she chats with other small business owners, discussing the ins and outs of how to run a creative business and how they make it in their respective fields.
To learn more about The Positively Creative Podcast, visit our website or head over to our Patreon page! You can also find Dorothy on Instagram at @positivelycreativepodcast and @dorothyart!
022 - Kristen & Lindsey Archer of Arch'd on Working with Family, Creating Products in Batches & Assembly Lines, & Having Day Jobs That Help Your Creativity Thrive for Your Creative Career
021 - Katherine Corden on Growing her Painting Hobby as a Side Hustle with a Full Time Career, Saying Yes to What She Wants, Painting Commissions, & Batching Work to Prioritize Her Time
020 - Pro Panel Q&A: Maker Booths on applying to craft fairs, how to set up your booth, to selling at festivals with Signet Sealed, Texstyle, Ella Jude, & Falling Into Place
019 - Amanda Torres of The Curious Coconut on Paleo & Auto Immune Protocol Cooking, the Launch of Her First Cookbook, & Marketing Through Pinterest, Facebook, & Instagram, & Monetizing a Blog
018 - Erin Austen Abbott of Amelia on Owning and Curating for Her Gift Shop Amelia, Writing Her New Book, How to Make It, Being a Contributor to Design*Sponge, & More
017 - Abby Phillips of Memphis Fashion Design Network on Creating Memphis Fashion Week, Building a Collaborative Design Studio, & Education Courses for Designers
016 - Amanda Campbell of Amanda Louise Interiors on Targeting her Ideal Client through Email Marketing & Blogging, Creating Styled Spaces for her Customers, & Collaborating with Artists
015 - Stacie Bloomfield of Gingiber on Licensing Illustrations, Growing Wholesale, & Pivoting in Your Business
014 - Meredith Piper Art on Having a Studio Retail Space with High Foot Traffic, Creating a Signature Art Form of Encased Weavings, & Painting Live at Events
013 - Emily Jeffords on Painting Collections, Getting Buyers to Connect with her Art via Instagram, and Only Doing the Creative Work she Enjoys
012 - Mary Claire White of Falling Into Place on Opening a Retail Store, Visioning What You Want for Your Business, Branding a Candle Line, and Etsy Wholesale
011 - Kelly Parker Smith & Caroline Hull of Creative Biz Rebellion Podcast on Starting a Podcast, the Etsy Action Plan, The Mompreneur Hustle, and More
010 - Sarah Baumann of Signet Sealed on Starting a Creative Business in College, Art Shows & Pop Ups, and Encouraging Community as a Rising Tide Society Leader
009 - Mini Episode with Dorothy - Work During an Emergency
008 - Caitlin Horton of Horton Brand Strategy on How to Take a Strategic Approach to Design and Marketing for Your Business
007 - Liana Kangas on Comic & Magazine Illustration and Breaking Into New Creative Communities
006 - Hillary Butler Fine Art on Hosting Art Workshops, How to Balance New Mama Life and Her Art Career & More
005 - Valerie McKeehan of Lily and Val on Licensing Artwork, Working with a Spouse, and Opening a Brick & Mortar Shop
004 - Kat Gordon of Muddy’s Bake Shop on Building Community in Your Business & More
003 - Kristen Ley of Thimblepress on Building a Brand Through Hard Work & Faith, Managing a Team, & How New Products Form In House and Through Collaborations
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