Viral Education: Learning Social Media Secrets From the ”TikTok Teacher” | Helen Polise

About Helen Polise

Helen Polise, aka the “TikTok Teacher” and owner of Muthership Productions, is a TV commercial director with 30+ years of experience elevating global brands like Sensodyne, Blistex, Hasbro, NFL Alumni and more. After a quick rise to TikTok fame during the pandemic she currently has over 950k+ followers on the platform! Helen recently founded Socialize (HelloSocialize.com), a startup where she demystifies the social media process, and teaches people step–by–step how to create content while building with a community of people of all ages and skill levels who have a passion for learning about social media.

What You'll Learn

In this episode we talk about:

• How she became known as the TikTok teacher
• Why Helen isn't a big fan of niching down
• Helen's cancer journey and why she chose to share that publicly
• Mental health tips for when you're going through a dark time
• Balancing her commercial advertising job and growing a TikTok to almost 1 million followers
• Raising capital for her social media education company, Socialize
• Tips for increasing engagement on content
• Mistakes that stop us from growing on social media

Resources

Check out Helen's instagram: @themuthership

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