SPECIAL EPISODE- You’ve Got This Kasia Bromley, founder of ACAI Outdoorwear

Kasia Bromley's career started at Alexander McQueen in haute couture after she came over from Poland to study fashion in Edinburgh. Soon after her graduation, she started designing clothing, but it wasn't until 2016 that the brand we know today as ACAI officially launched.

Kasia and her husband, Joe, co-founded the brand when they were expecting their first child. Kasia had previously identified a gap in the market for outdoor clothes for women that allowed them to confidently explore the outdoors- something she'd really wanted as she always had an affinity with spending time in nature and knew of the positive impact this could have.

Utilising her fashion background and her extensive knowledge of technical fabrics, ACAI was born, but it took a long time to build it to the brand that's so well known and loved today. At one point, financial issues led to the couple having to move out of the family home and live apart in different countries to make ends meet, but this only served as fuel for Kasia and ACAI.

A change in strategy saw ACAI launch online in 2017 and the business has grown at an incredible rate since then.

I was delighted to speak to Kasia for my latest book, You've Got This, and it's a joy to share this interview with you here today. Don't forget, you can grab your copy of You've Got This through Amazon, Bloomsbury direct and all good bookshops.