[EP.43] How to Explode the Value of Your Product
The Influential Communicator

[EP.43] How to Explode the Value of Your Product

E 2022-11-22
HOW TO EXPLODE THE VALUE OF YOUR PRODUCT;Facts tell, stories sell.That's exactly why having an impactful story associated with your products and services is mission critical if you want to sell more in a recession. Instead of feature dumping...Focus your efforts on eliciting a specific emotion from your buyer...Because when done correctly, this can shift their perspective and inspire them to take action.Don't believe me?Enter "The Significance Objects Project".Tune in to this week's episode to learn more about what this experiment can teach...
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